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Old Yesterday, 11:35 AM   #1
greentreebluesea
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Is SS Daytona obtainable msrp? (Sorry for the newbie question)

Hello,

I am new to the forum. I currently wear a Sub Date 116610ln and the Air King 116900.

I recently tried on a new black dial SS Daytona. It an amazing looking watch in person. It's my on my wish list now.

Does anyone know what is the chances and what it actually takes to get one from an AD? I don't see myself buying one on the grey market for awhile, and wanted to know if it was even attainable. How long it usually takes and how much average you would have to spend?

Thanks in advance.
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Old Yesterday, 12:24 PM   #2
Ichiran
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Yes I got mine from my AD. I have been best friend forever with my AD for years.
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Old Yesterday, 12:41 PM   #3
Zach69SS
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Depends on your spend history, AD relationship and luck.
Some wait 8 years, some 8 months, Some still waiting……

Your location and market also come into play.

Daytona’s are hard together in any configuration..

Happy Hunting,
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Old Yesterday, 12:43 PM   #4
Wingman244
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No, lot’s of people say they get them from an AD - my AD never has anything in stock. Go grey - great service, get it tomorrow. Although you will pay market prices. On the bright side I just purchased a Root Beer for basically retail yesterday via grey.


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Old Yesterday, 01:44 PM   #5
4reRlxGuy
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Being in LA doesn't help your odds. Know many people with a 6 figure spend history who waited years before getting one.
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Old Yesterday, 02:28 PM   #6
train-time
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There is a reason that they are going for twice retail in the secondary market. That has actually come down quite a bit from a couple of years ago.

I had this very conversation with the manager at my AD. His answer was some where around $250k in spend to get one at retail. And that's in jewelry, not watches which have the smallest margin in the store.
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Old Yesterday, 02:34 PM   #7
Mr. Superlative
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Yes it is obtainable. But the likelihood of getting one is low, as per the advice shared above.
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Old Yesterday, 03:14 PM   #8
Bxtek
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Welcome to TRF! People posting so far have pretty much summed it up. Definitely a slim and none situation, unless you have a big spend history. Doesn't hurt to ask your AD to put you on the "list", but obviously don't bank on it. I would start comparing and shopping on the grey market. If the older 116 version interests you, I believe they sell for a little less than the new 126 model.
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Old Yesterday, 04:18 PM   #9
Halifax Daytona UK
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$200k spend as a minimum, just buy grey
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Old Yesterday, 04:38 PM   #10
Akacoke
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It happens extremely rarely. But for normal peasants, It's next to impossible.
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Old Yesterday, 06:13 PM   #11
joli160
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Zero chance.

Ask yourself why would anyone give you 15K ?
Rolex AD’s are not known to be philanthropist.
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Old Yesterday, 07:10 PM   #12
padi56
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Quote:
Originally Posted by Halifax Daytona UK View Post
$200k spend as a minimum, just buy grey
And thats exactly what is wrong with Rolex watches today some have been brainwashed into thinking you must have this AD relationship stuff and spend a zillion before you can buy certain watches. Ask yourself this does these so called VIP customers buy then sell to the grey market. As on the grey market most all of these hard to get Rolex watches are available at crazy price to those willing to pay, simply because now to many Rolex watches have become just ££$$ objects
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Old Yesterday, 08:02 PM   #13
travisb
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It's doable if you have a good relationship with your AD.
As a walk-in, chances are slim to none but closer to none.
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Old Yesterday, 10:44 PM   #14
1William
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Is it possible, maybe. Is it likely, no.
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Old Yesterday, 10:54 PM   #15
ts3
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Quote:
Originally Posted by train-time View Post
There is a reason that they are going for twice retail in the secondary market. That has actually come down quite a bit from a couple of years ago.

I had this very conversation with the manager at my AD. His answer was some where around $250k in spend to get one at retail. And that's in jewelry, not watches which have the smallest margin in the store.
How dare he...
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Old Yesterday, 11:06 PM   #16
brandrea
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It's doable if you have a good relationship with your AD.
As a walk-in, chances are slim to none but closer to none.
This ^^^^
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Old Yesterday, 11:51 PM   #17
BroncoOne
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ADs will have them in the CPO program, but much higher than MSRP. You get a watch fully serviced by Rolex with a new two year warranty.

That’s a much more likely way to get one.
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Old Today, 12:16 AM   #18
enjoythemusic
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Welcome to TRF, and yes it is possible. Am sure you know, right now there is still quite a bit of demand, so please be a bit patient as Rolex is opening another manufacturing facility in the next year to so.
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Old Today, 12:42 AM   #19
Mystro
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Winning the lottery is obtainable and about the same odds as scoring a white SS Daytona at msrp. This is the reality of aiming for the tip of the Rolex spear in desirability.

To put this in context: Much like the lottery you can go out a buy 5000 tickets a night forever and still never win just like spending $100k a year at a AD and never scoring a SS Daytona.
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Old Today, 12:50 AM   #20
inadeje
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Quote:
Originally Posted by Akacoke View Post
It happens extremely rarely. But for normal peasants, It's next to impossible.
brilliant
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Old Today, 01:17 AM   #21
ClintonM3
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Depends on your AD. Since 2019, the shortest waiting time I've heard is 6 weeks for a black dial, no spend history, NY Tri State area dealer. Meanwhile, in the same area, there are AD's turning customers away.
And while I was in Hong Kong in 2023, I saw a tourist being offered multiple precious metal Daytonas, basically take your pick.
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Old Today, 02:20 AM   #22
inadeje
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Unless a fluke occurs there’s zero chance you are getting a SS Daytona without between 100k and 200k recent spend history with an authorized Rolex dealer.
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Old Today, 02:27 AM   #23
ltmgeller
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Welcome. Yes its possible if you have the right send history
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