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Old 8 April 2018, 09:15 PM   #1
Pavlos
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Rolex AD dodgy or legitimate offer of sale.

I had the oddest experience with a Rolex AD.

In there window they have an ex display section. These watches it is claimed by the AD are not technically pre owned as the dealer is clearing old discontinued stock. The AD said there name is stamped on the warranty card and the customer gets the remainder of the 5 year warranty and all stickers are taken off the watch.

They are selling a Date Just 2,for £3995!!! This sold for £5250 originally. In contrast the grey market jeweller is selling ta similar DJ2 watch at £4750 from 2016 with remainder of Rolex warranty.

Are Rolex allowed to sell old discontinued stock like this or does AD sell at full retailer. The security guard would not let me take pictures. Is this legit???
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Old 8 April 2018, 09:23 PM   #2
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It’s legitimate
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Old 8 April 2018, 09:25 PM   #3
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If new old stock it should be full warranty not remainder??
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Old 8 April 2018, 09:40 PM   #4
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This is probably stock that has been on display and handled so many times that they can’t sell as new anymore.

Is this Goldsmiths by any chance?
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Old 8 April 2018, 09:40 PM   #5
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Originally Posted by perryj View Post
If new old stock it should be full warranty not remainder??
This is what I don't get. They are offering at a hell of discount. They say ex display but the AD is the original owner of watch and their name is stamped on the card. I would have warranty from date of stamp so not full 5 years, it would be remainder of warranty. all the stickers are off. The security guy got defensive and I could not take picture.

Can an AD offer the watch for sale like this????

I don't know wether to make an offer or report my findings to Rolex UK head office in London St James
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Old 8 April 2018, 09:41 PM   #6
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If they are an AD it is legitimate. Old Stock, returns, etc. Save the money and buy the watch you want if they have it. The warranty follows the watch not the customer.
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Old 8 April 2018, 09:42 PM   #7
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Originally Posted by Simon040289 View Post
This is probably stock that has been on display and handled so many times that they can’t sell as new anymore.

Is this Goldsmiths by any chance?
No Goldsmith do not do Rolex in Bournemouth now. Charles Fox is AD, the shop in the arcade in Bournemouth town centre. They have about five Rolex's being sold like this.
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Old 8 April 2018, 09:55 PM   #8
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If the discount isn’t enough for you to want to buy from this AD I would just move on.

Would you be more comfortable paying more from a grey dealer than this AD?
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Old 8 April 2018, 09:58 PM   #9
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If they are an AD it is legitimate. Old Stock, returns, etc. Save the money and buy the watch you want if they have it. The warranty follows the watch not the customer.
Absolutely. If they have the watch you want, buy it!!!

And post pics.
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Old 8 April 2018, 10:10 PM   #10
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Thoughts?

What do you guys honestly think about this watch. Considering new Rolex offerings is this a desirable watch anymore?
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File Type: jpg rolex dj2 blue.jpg (150.5 KB, 625 views)
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Old 8 April 2018, 10:18 PM   #11
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Quote:
Originally Posted by Pavlos View Post
What do you guys honestly think about this watch. Considering new Rolex offerings is this a desirable watch anymore?


If you like it and it looks good to you. Then it looks good to me!

I wouldn’t be too concerned about new offerings. We all want the latest and greatest, but when it comes to watches and tastes, latest isn’t always best.


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Old 8 April 2018, 10:24 PM   #12
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Quote:
Originally Posted by Pavlos View Post
What do you guys honestly think about this watch. Considering new Rolex offerings is this a desirable watch anymore?
The question, really is, do YOU like it.

Looks beautiful to me.
A beautiful, bargain, new, Rolex that you fancy.......er, what's your question?
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Old 8 April 2018, 10:26 PM   #13
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Opinion needed

Don't know how to delete this. Posted in error

Last edited by Pavlos; 8 April 2018 at 10:28 PM.. Reason: mistake
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Old 8 April 2018, 10:32 PM   #14
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Originally Posted by Lt Virgil Hilts View Post
The question, really is, do YOU like it.

Looks beautiful to me.
A beautiful, bargain, new, Rolex that you fancy.......er, what's your question?
I have been offered this by dealer at £3995. They said it is ex display and warranty card is stamped with AD card as original owner. There is no 5 year warranty only the remaining warranty that will carry over to me that remains.

I currently have an OP39 rhodium purchased new from AD. I love OP39 and like the date just two. Considering deal from AD, should I flip OP39 and go for date just 42? or is OP39 still desirable?
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Old 8 April 2018, 10:43 PM   #15
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Quote:
Originally Posted by Pavlos View Post
I have been offered this by dealer at £3995. They said it is ex display and warranty card is stamped with AD card as original owner. There is no 5 year warranty only the remaining warranty that will carry over to me that remains.

I currently have an OP39 rhodium purchased new from AD. I love OP39 and like the date just two. Considering deal from AD, should I flip OP39 and go for date just 42? or is OP39 still desirable?
OP 39. Desirable? Umm, generally speaking I'm guessing that it is not a top seller and the resale is probably not that great, but desirable. To who? To me? Yes. Is it desirable to you? If yes keep it. The Rhodium dial is beautiful and probably ( speculating here ) the most popular of the three colors currently for sale. I have the Grape and love it.

As far as the DJ II you are considering I love that dial. The blue is stunning. Also not a fluted bezel fan so at that price if I was in the market I would buy it. I have the DJ II silver Arabic blue with a smooth bezel. Love it. You are being offered a great price on the one you pictured. Discontinued model so if you want it get it. They will be harder to source from an AD soon
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Old 8 April 2018, 10:58 PM   #16
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I wonder whether by "display" they mean watches purchased by the dealer to be worn by members of the staff while on the sales floor?

Sort of like when car dealers sell their "demo" vehicles on the "new" vs. "used" lot, but they have miles and the warranty has begun ticking.
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Old 8 April 2018, 10:58 PM   #17
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Quote:
Originally Posted by Pavlos View Post
I have been offered this by dealer at £3995. They said it is ex display and warranty card is stamped with AD card as original owner. There is no 5 year warranty only the remaining warranty that will carry over to me that remains.

I currently have an OP39 rhodium purchased new from AD. I love OP39 and like the date just two. Considering deal from AD, should I flip OP39 and go for date just 42? or is OP39 still desirable?
Most likely, this DJII is a customer return, hence the remainder of the 5-year warranty.

Warranty cards are not populated by the AD until the point of sale, so that is why the discount and remainder of the warranty...this is technically a pre-owned watch!

The AD can spin it any way they want, but if you are only getting the remainder of the 5-year warranty and not the full 5-year warranty, then it is pre-owned!

Also, I’ve never seen the AD written on the card as the original purchaser either...very odd!

Let’s us know what you decide.
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Old 8 April 2018, 11:01 PM   #18
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Quote:
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What do you guys honestly think about this watch. Considering new Rolex offerings is this a desirable watch anymore?
I think it looks great, but as others have commented, you are the one that has to like it, as we will not be wearing it.
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Old 8 April 2018, 11:03 PM   #19
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Forgive me, but it seems that you are put off because the price is too low, and you can buy it from an AD for less than from a gray dealer. You are wondering if you should report them to Rolex since they are a Rolex AD and their price isn't high enough for you?

This sounds like so many other posts on here, except exactly the opposite.
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Old 8 April 2018, 11:11 PM   #20
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Forgive me, but it seems that you are put off because the price is too low, and you can buy it from an AD for less than from a gray dealer. You are wondering if you should report them to Rolex since they are a Rolex AD and their price isn't high enough for you?

This sounds like so many other posts on here, except exactly the opposite.
I read it more as reporting an AD representing pre-owned watches as something other than such.

Sort of the way a certain Volvo dealer, located just off the Ike, "accidentally" neglected to mention that Overseas Delivery ("OSD") vehicles, while new, had their warranties start when the dealer claimed them in Sweden, not when the customer purchased them.
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Old 8 April 2018, 11:30 PM   #21
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You are wondering if you should report them to Rolex since they are a Rolex AD and their price isn't high enough for you?



Luxury goods marketing strategy/philosophy, simplified, right there!
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Old 9 April 2018, 12:10 AM   #22
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Selling below retail is fine, it's when they sell "used" but look brand new pieces for grey market prices that I get very suspicious.
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Old 9 April 2018, 12:25 AM   #23
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Do you even really want a DJ?
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Old 9 April 2018, 01:07 AM   #24
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If an AD ask over MSRP it's not good and if they offer below it's again no good. What and why on earth would you report something
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Old 9 April 2018, 02:58 AM   #25
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Good point that man

Quote:
Originally Posted by Fleetlord View Post
Do you even really want a DJ?
After thinking about it. I prefer the understated and slightly sporty look of OP39 rhodium over Date Just. I got a bit dazzled by AD status and price over the watch itself.
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Old 9 April 2018, 03:01 AM   #26
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If an AD ask over MSRP it's not good and if they offer below it's again no good. What and why on earth would you report something
When you pay for something in AD it is supposed to be a great experience with no question marks. Rather than does this sound good to be true and are the AD hiding something or working on a loophole.
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