Rumor? Rolex ending partnerships with hundreds of ADs, focusing on boutiques

[Poodlopogus]

Originally Posted by OTX

This store sounds very familiar. Does it happen to be in Wisconsin? I know Wisconsin has 4 ADs and three will be dropped at the end of the month. There will only be one AD in the whole state of Wisconsin. Looks like Rolex is trying to stick to bigger cities.

So I looked on Rolex's store locator page today, and still see all four, and when I look on the stores' websites, only one of the Milwaukee ones no longer lists Rolex. Perhaps there's some kind of lag on the others? Or maybe a reprieve?