TS's Take on the Cubitus Release

[eanzenberg]

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I’m just glad there are brands like Journe, ALS, even AP continuing to push the envelope.

[nickorette]

Originally Posted by Champagnepapi

Interestingly, Thierry emphasized that he doesn’t work with external designers because it never works—yet, history shows that his father, Mr. Philippe Stern, did just that. For example, Gerald Genta, a renowned freelance designer, is the one who actually designed the NAUTILUS, not Patek Philippe themselves. Genta collaborated with Patek, though he was never directly employed by the company.

When the Aquanaut was released in 1997, Philippe Stern was in charge, and while Thierry was part of the team, he wasn’t leading the project. So basically it’s not his own accomplishment, legacy or design.

It makes me wonder if Thierry isn’t entirely comfortable with the fact that the Nautilus wasn’t designed in-house. This new release feels like an attempt to replicate the success of the Nautilus, perhaps to shift credit away from Genta by mimicking key elements like the bracelet and dial pattern, while subtly claiming it as his own original design. Instead of an evolution, it feels more like an effort to redefine the past by forcing a design onto collectors under the guise of innovation (maybe a round movement in a square 45mm L2L is innovative?).

These are just my thoughts, but this doesn’t seem like a genuine progression for Patek. Rather, it comes across as an attempt to discredit Genta’s original design. Honestly, I believe that if Thierry could cancel the Nautilus line from Patek’s catalog completely—he would. But of course, that’s not possible and would severely hurt the brand. Instead, I suspect he will phase out the remaining stainless steel models, leaving the Nautilus available only in precious metals, as they’re more profitable. This would also help boost sales of his new own designed CUBITUS lineup (because, really, who would currently choose a Cubitus over a Nautilus if given the choice?).

Or maybe I’m just overthinking it… anyways I just wanted to share my thoughts - it’s late already, gotta get some coffee and head out to see if I can buy one or two. P.S. I LOVE THE CUBITUS NO CAP.




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Genta was also responsible for Ellipse design as well..

[Champagnepapi]

Originally Posted by nickorette

Genta was also responsible for Ellipse design as well..

Interesting… I thought Ellipse was designed by Jean-Daniel Rubel (Head of the R&D department) at Patek Philippe at the time around 1966.
Nevertheless, Happy to learn new things here everyday! Cheers


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[nickorette]

Originally Posted by Champagnepapi

Interesting… I thought Ellipse was designed by Jean-Daniel Rubel (Head of the R&D department) at Patek Philippe at the time around 1966.
Nevertheless, Happy to learn new things here everyday! Cheers


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I stand corrected! It does appear to be a common misconception, I guess I must've heard it somewhere