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ROLEXROLEXROLEXROLEXROLEXROLEX
ROLEXROLEXROLEXROLEXROLEXROLEX
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#31 |
"TRF" Member
Join Date: Jun 2021
Location: UK
Posts: 1,120
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why? i want to get a Birkin, so i have to ask Hermes to change the business model too?
I am no VIP and frustrated by the current, i haven't got any sought after models since Jun 2020, still waiting for SkyD, green sub and pepsi but then what, what i can blame is i am not their so called VVVVIPs, i know a lot of OPs got their models. if everyone can get their models, then you won't want Rolex at that time. |
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#32 |
"TRF" Member
Join Date: May 2020
Location: USA
Watch: Rolex & Tudor
Posts: 2,224
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Customers are pissed off.
The solution is to be more transparent about the purchase process and also more equitable in how models are distributed. I've read rumors that the ADs will limit how many you can buy per year, and frankly that is a GREAT first step (particularly for the highest-demand products). I also think it would great if each customer had an online account that lets them register which piece they want on a wishlist, linked to their local AD, with some trackable window as to when it might be delivered. And of course, you only get limited requests at a time, maybe one or two max.
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The perfect blossom is a rare thing. You could spend your life looking for one, and it would not be a wasted life. |
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#33 |
2024 Pledge Member
Join Date: Oct 2009
Real Name: Gary
Location: USA
Watch: Daytona
Posts: 11,390
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I think the OP has guts to float this thread to this forum but unfortunately I’ve never seen one great idea to come along that has any chance at all to change the current market conditions. When the pandemic hit, there were TRF members who stated the coming global recession would get pricing on Rolex watches to retreat some and so they were waiting in the wings for that to happen lol!!
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#34 | |
"TRF" Member
Join Date: Dec 2012
Location: Los Angeles
Watch: Explorer
Posts: 1,790
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Quote:
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16610 ♛ 16610LV ♛ 214270 MK2 "Life is far too short not to wear a Rolex!" |
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#35 |
"TRF" Member
Join Date: Jun 2020
Location: TRF
Posts: 2,266
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#36 |
2024 Pledge Member
Join Date: Jun 2018
Location: Somewhere Cold
Posts: 907
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When I was last at my AD a few weeks ago, the three customers taking delivery of their MSRP Rolex watches were very pleased.
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Rolex GMT Master II 116710LN Rolex Sea-Dweller 16600 Rolex Explorer 224270 Rolex Explorer II 226570 Polar Omega Moonwatch Sapphire Sandwich Panerai PAM00111 2 Factor Authentication |
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#37 |
"TRF" Member
Join Date: Jun 2020
Location: TRF
Posts: 2,266
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Exactly. It’s just people that aren’t capable of buying from an AD yet are only willing to buy from an AD that are upset.
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#38 |
"TRF" Member
Join Date: Sep 2021
Location: Toronto
Posts: 212
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Rolex’s margin is already a very healthy 66%. Not sure they have much to gain assuming overhead costs of running their own stores.
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#39 |
"TRF" Member
Join Date: Feb 2008
Real Name: Chris
Location: .
Watch: Daytonas/Subs/GMTs
Posts: 12,609
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I am happy
![]() Love "the business model" ideas given by members to Rolex .. ![]() |
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#40 |
"TRF" Member
Join Date: Jun 2020
Location: Taiwan
Posts: 3,805
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OP wants "fair", although it is unclear what he means by that.
Here's "fair": A Rolex operated online auction for every watch they produce and a Rolex operated CPO market, where anyone can submit their watch for auction for a defined CPO/escrow/listing fee. You'd get transparent price finding at the equilibrium between supply and demand. No place for flippers in an efficient market. Perfectly fair, and absolutely the last thing Rolex would want to do. |
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#41 |
Banned
Join Date: Apr 2018
Location: HOME!
Posts: 1,175
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OP clearly hasn’t thought this through for more than 2 seconds.
Nonsensical idea. |
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#42 |
Banned
Join Date: Nov 2006
Real Name: Nick
Location: FL
Posts: 767
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#43 |
2024 ROLEX DATEJUST41 Pledge Member
Join Date: Aug 2013
Location: Texas
Watch: Yachtmaster II
Posts: 495
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So...if Rolex did this and then raised prices 200% would you accept that compromise between the consumer and Rolex? Or do you want the cake and be able to eat it too?
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#44 |
"TRF" Member
Join Date: Nov 2014
Location: U.S
Watch: Submariner 116610
Posts: 651
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In my opinion, don't overthink this....grey dealers, no grey dealers.....AD sales, direct sales....it doesn't matter.
To distill this down to its simplest form Demand far outpaces supply. |
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#45 | |
"TRF" Member
Join Date: Mar 2017
Location: Socal
Posts: 1,018
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Quote:
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#46 |
2024 Pledge Member
Join Date: Jan 2018
Location: Florida
Watch: Sub, DJ41, GMT
Posts: 7,706
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Rolex is literally the last company on the planet that needs to change its business model.
Sent from my iPhone using Tapatalk |
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#47 |
"TRF" Member
Join Date: Jun 2020
Location: TRF
Posts: 2,266
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Pretty sure I can’t just walk into my AD and buy a DD.
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#48 |
"TRF" Member
Join Date: Feb 2010
Location: Chicago
Posts: 113
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Rolex needs a new business plan because the OP can't get a watch. This is the definition of entitlement. Beyond ridiculous.
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#49 |
"TRF" Member
Join Date: Nov 2017
Location: Midwest
Watch: BLNR, SD43, OP31
Posts: 424
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As I mentioned previously. Rolex could solve this overnight by allowing the ADs to price watches however they want. Let a true, free market figure it all out.
I’m not saying that should happen nor would I ever expect it to, but anything short of that just results in some segment of the market pissed off. |
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#50 |
Banned
Join Date: Jan 2022
Location: Concord,NC
Posts: 304
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lol. Every watch is sold before they produce it and AD's have no say in their allocation. Yeah, Rolex wants to change that.
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#51 |
2024 Pledge Member
Join Date: Apr 2018
Real Name: Harry
Location: England
Posts: 10,290
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Have you told Rolex? They need to know.
Give us a wave from Geneva when you get your strategic business director role with Rolex. |
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#52 |
"TRF" Member
Join Date: Oct 2021
Real Name: Steve
Location: NYC
Posts: 843
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Rolex Needs a New Business Model
The most recognized brand on planet earth needs to change its business model….. seems to me like they’re doing just fine
Maybe they are lurking the forums for suggestions. Sent from my iPhone using Tapatalk |
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#53 |
Banned
Join Date: Jan 2022
Location: Asia Pacific
Posts: 99
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You have to understand, Rolex has no say in distributions / allocations. It's the ADs that are playing games.
I think Rolex is being modest here, they have only 1 price increase per year & is forcing each AD to sell at MSRP. Look at Chanel & Hermes, they hike 2-3 times a year for their bags, u still can't get the sought after models w/o purchase history too. Even worse, If you ever look at exotic car markets, the dealers are selling whatever stupid prices they can think of & those cars are always sold out. The sad truth is, people are pissed because they're not as rich as their competitions. The greys would buy pearlmasters / dj28 / cellinis, something only their grandma / grandpa would wear. The VVIPs they buy Hublots / IWC / whatever crap. In return these guys get the daytona / pepsi. They're at the top of the pyramid & as long as they're still spending, everybody else has very little chance. Once in a while the ADs are being nice & they let some1 buy the allocation models, which is why it's even more meaningful to own them now. The grey prices reflect that. |
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#54 | |
Banned
Join Date: Aug 2021
Location: Henderson, Nevada
Posts: 356
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Quote:
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#55 |
"TRF" Member
Join Date: Jan 2011
Location: NE
Posts: 92
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#56 |
"TRF" Member
Join Date: Jan 2007
Location: USA
Watch: Daytona
Posts: 6,068
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They sell every piece they make, so not sure they are OK with biz.
Kudos to Cartier though, you can go on their site and buy directly (as long as it is avail) which is pretty neat. |
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#57 |
"TRF" Member
Join Date: Jul 2016
Location: Michigan
Posts: 4,583
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#58 |
"TRF" Member
Join Date: Apr 2016
Location: 1 of 13 Colonies
Posts: 8,528
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The Rolex model seems to works fine
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#59 |
"TRF" Member
Join Date: Oct 2019
Real Name: Graham
Location: Aus
Posts: 2,449
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Lol, currently the watch brand in the most enviable position "needs" to change their business model? love it.
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#60 |
"TRF" Member
Join Date: Oct 2011
Location: midwest
Watch: DJ 41
Posts: 1,496
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This is a classic example of a solution in search of a problem.
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