Now if I just had 25 grand to spare ...

[Gedanken]

Originally Posted by jac67

Come to think of it, aren't those "Rolex" plates a trademark infringement?

I know there is a trademark attorney on here, but I can't remember who it is.

Comments please.


John.

BTW, I still think they're tacky.

Ed (RockRolex) is the man to ask about IP issues, but as far as I know, unless you're claiming that the car's a Rolex, there's no infringement since the limits of the plate's function are pretty obvious.

Yes, it is tacky, but more to the point, it's ostentatious in a manner that may or may not be funny, depending on how you look at it.

[Rockrolex]

Originally Posted by jac67

Come to think of it, aren't those "Rolex" plates a trademark infringement?

I know there is a trademark attorney on here, but I can't remember who it is.

Comments please.


John.

BTW, I still think they're tacky.

In answer to your question, John, the use of a Rolex plate on a car would probably not be considered trademark infringement. No one is going to confuse a car for a watch (even though some Rolexes cost more than some cars). And that's especially true for the portion of the public that would be buying Rolex watches. They are typically going to be sophisticated enough to know that Rolex doesn't sell cars. Also people are familiar with vanity plates and understand they are an expression of the owner of the car and not the word the plate represents.

Now it might be possible for Rolex to claim trademark dilution on the ground that the use of the Rolex name on license plates dilutes the value of the Rolex brand. That's a hard claim to pursue and Rolex is better off spending its legal budget on counterfeiters.

[JJ Irani]

Originally Posted by Rockrolex

In answer to your question, John, the use of a Rolex plate on a car would probably not be considered trademark infringement. No one is going to confuse a car for a watch (even though some Rolexes cost more than some cars). And that's especially true for the portion of the public that would be buying Rolex watches. They are typically going to be sophisticated enough to know that Rolex doesn't sell cars. Also people are familiar with vanity plates and understand they are an expression of the owner of the car and not the word the plate represents.

Now it might be possible for Rolex to claim trademark dilution on the ground that the use of the Rolex name on license plates dilutes the value of the Rolex brand. That's a hard claim to pursue and Rolex is better off spending its legal budget on counterfeiters.

Hey Ed,

That's the second sensible post you've posted in the last couple of days!! Trust all's well with your mental state of mind, my friend??!!

[RogerF]

Originally Posted by JJ Irani

Hey Ed,

That's the second sensible post you've posted in the last couple of days!! Trust all's well with your mental state of mind, my friend??!!

He's not the same every since leaving Toronto

[Flyjet601]

Originally Posted by JJ Irani

Great thread, James. Personalised Plates are big business here and some of the good ones go for mega-bucks.

Who wants mine?

...nice plate, JJ, what is that on your wrist??

[JJ Irani]

Originally Posted by Flyjet601

...nice plate, JJ, what is that on your wrist??

Thanks, Larry. That's the now long gone ex Breitling Crosswind.

JJ

[Rockrolex]

Originally Posted by RogerF

He's not the same every since leaving Toronto

And I have you to blame for that, you. . . .you. . . . you. . . . Tosser!!

[jac67]

Thank you for that reply Rockrolex, sorry, I mean God.

That makes sense.


John.

[Rockrolex]

Originally Posted by jac67

Thank you for that reply Rockrolex, sorry, I mean God.

That makes sense.


John.

Your Highness will do nicely, John. We're quite informal here.

[jac67]

If we're informal, why is Highness with a capital "H"?

If it's alright with you, your highness (little "h") seems better.


John.