Quote:
Originally Posted by Gab27
If a lot of people have the impression that your company is enabling unfair selling practices (which I am not saying Rolex is, because they are not, nor am I saying ADs are), that impression can tarnish your brand image if you get enough pissed off consumers who take a vendetta with your organization.
Have you ever looked at Twitter? People go absolutely ballistic over impressions.
A question I would personally think Rolex is considering is how younger persons view the brand, and if the current situation is having any systematic impact on how they view Rolex. It might very well not, but it seems logical that Rolex is probably thinking about their sales both today and in the decades ahead.
|
But a lot of people don’t have the impression, just a few on TRF. Rolex’s brand is burnished through greater demand not tarnished. Rolex continues to make excellent watches, that’s what their brand is built on. Where is this impending landslide of pushback against the brand? This doomsaying has been repeated for years here.