|
The problem is that Panerai went off track 10y ago.
They since try to find their way. But they won't.
New materials, hundreds of limited/re-limited copies, cut down production costs, green washing... None works.
People like the brand for the raw, simple design and honest product.
Quality should be at the heart of ANY product, luxury or not.
This CEO will fail and will be replaced.
It will go on and on until Richemont sell the brand.
|