Quote:
Originally Posted by emtee
Completely agree with everything you just said. Shame it’ll never happen cos Richemont want maximum £ at any cost.
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The main problem I see and why Panerai is locked into its erroneous direction is because they simply have too much vested at this point. The error committed cannot be - walked back - easily because they threw huge money into stand alone boutiques in expensive locations, staff, marketing, etc. That move means they need to pump out whatever the gullible will buy simply to sustain the infrastructure and not necessarily making any more money than they did without these overzealous and frankly unrealistic aspirations. Shutting all that down and reducing costs significantly will be forced due to failure. They’re not far off that precipice but there’s still time to alter the trajectory before crash and burn occurs. Over dramatic? We shall see
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