The sale of used goods has almost nothing to do with what it is made of..
If you have a solid platinum watch, but nobody wants it, it is worth zero because that is what you can get for it.....
The demand is for SS watches, so they get the better value... Besides, you cannot ever compare the value of gold on the spot market and jewelry made of the stuff...... there is little comparison except the color. Try selling your wife's solid gold earrings........... you probably won't get 20 bucks for them..unless they are in demand..
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