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Old 7 September 2010, 01:09 AM   #3
esm
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Join Date: Jul 2008
Real Name: Eric
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Watch: this, bro...
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Quote:
Originally Posted by TheDude View Post
I'd say there is exponentially less awareness of the brand outside of watch people.

Perfect example, I was at a BBQ yesterday talking with two friends of mine. They commented on my 359 and asked what kind of a watch it was. They had zero knowledge of Panerai, and they're savvy, aware, affluent people.


Find me two people anywhere who haven't heard of Rolex.
understand where you are coming from and agree with it

same can be said for.... Breguet (is that some kind of bread?), A. Lange and Sohne (A-what?), Vacheron Constantin (what kind of whiskey is that?) and/or Ulysse Nardin (some kind of medicine?) right...?
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