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Patek has instructed US AD's to register the watch for the customer when they purchase it. My AD fills out the registration card and sends it in. A few months later I get a letter from Patek saying welcome to Patek. I've also registered watches online. You will get a customer ID number and an AD or Patek can look up your previous purchases to see if they should invite you on a manufacture visit etc. I wouldn't count on hearing from Patek via email and the magazine takes awhile to show up.
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