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Originally Posted by vipereaper30
I get it that it can be frustrating to those that want it but can't source it or afford the markup from a reseller. But the exclusivity, even if it's just perceived, is good for the brand and that's why they do it. The 7-8 year waitlist talk is BS...Rolex will be slowly increasing production to help fill the massive demand which is partly driven by the exclusivity factor.
Veblen goods exist and thrive with low supplies and high prices and, like it or not, that's one of the realities of being a part of the leisure class. Once you get that watch on your wrist I bet you'll take some amount of satisfaction that there many others out there frustrated that they can't afford or source one of their own.
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I don't think it's a question of being able to afford the mark up. I simply won't pay above retail out of principal. Hell, if it was $14k retail and available, I'd buy one right now. I also wouldn't get any satisfaction from others being unable to attain one. I enjoy my current watches immensely and all of them are easily attainable.