Quote:
Originally Posted by Rockrolex
Why can't Rolex do something like that? The rhetorical answer - because they don't need to. It's that simple.  |
They don't need to for 99% of their customers, but it would be nice if they did certain things that other manufacturers do for their ardent fans/supporters. I mean the head of Panerai USA/Canada is reasonably accessible to
www.paneristi.com and viapaneristi.com (and other sites) as is the Panerai CEO Angelo Bonati. THey both post on the sites periodically, attend the odd paneristi event and even make certain special editions available only to certain collectors.
Panerai has a better display box than Rolex (hands down) and they produce things like historical books, daytimers, hats, shirts and other trinkets for good customers. It's not a big deal, but the fans like them.
Rolex could win over a lot of their WIS fans if they did some of this. It would also be nice if RUSA was bought out by Rolex themselves, to give you Yanks better service and the A4 size catalogue the rest of the civilized world gets.