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phez · 6 April 2017, 12:12 AM

All Rolex watches with a date function, show 28th as the date.

I say all, all except Cellini.

The Cellini Date shows the 11th and the new Cellini Moonphase shows the 12th.

Anyone know why?

kangajack · 6 April 2017, 12:48 AM

Double digits fills the date window, and the 28th can feel like whatever month the viewer is looking at the picture in. I don't know, but I suspect it has to do more with the creative director of the shoot vs a rolex policy.

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padi56 · 6 April 2017, 12:57 AM

IMHO the 28 date could be it shows the largest surface area of a date from 1-31 so fills the cyclops window. And in Chinese its a lucky number and the sound of it in Mandarin and Cantonese means easy fortune plus Asia is one of Rolex biggest markets.

Etschell · 6 April 2017, 01:04 AM

i dont know. probably did some kind of focus group on dates.

KDS777 · 6 April 2017, 01:13 AM

Quote:

Originally Posted by Padi56

And in Chinese its a lucky number and the sound of it in Mandarin and Cantonese means easy fortune plus Asia is one of Rolex biggest markets.

Many of my previous luxury car clients are Asian and numerology is such a big deal that specific combinations or numerals on license plates are often in demand.

jaySL350 · 6 April 2017, 01:48 AM

yep the chinese do seem to love there watches plus any classic porsches,,fezzas or astons are also going off to China in big numbers,,,jay

6 April 2017, 12:12 AM	#1
phez "TRF" Member Join Date: Dec 2016 Real Name: Paul Location: uk Watch: PT DD40 Ice Blue Posts: 443	A frivolous question for the experts All Rolex watches with a date function, show 28th as the date. I say all, all except Cellini. The Cellini Date shows the 11th and the new Cellini Moonphase shows the 12th. Anyone know why? __________________ PT Rolex DD40 Ice Blue Quadrant Dial Blue Romans TT Tudor Glamour Double Date Black dial Grand Seiko Skyflake Grand Seiko GMT blue dial and blue GMT hand

6 April 2017, 12:57 AM	#3
padi56 "TRF" Life Patron Join Date: Jun 2005 Real Name: Peter Location: Llanfairpwllgwyng Watch: ing you. Posts: 53,035	IMHO the 28 date could be it shows the largest surface area of a date from 1-31 so fills the cyclops window. And in Chinese its a lucky number and the sound of it in Mandarin and Cantonese means easy fortune plus Asia is one of Rolex biggest markets. __________________ ICom Pro3 All posts are my own opinion and my opinion only. "The clock of life is wound but once, and no man has the power to tell just when the hands will stop. Now is the only time you actually own the time, Place no faith in time, for the clock may soon be still for ever." Good Judgement comes from experience,experience comes from Bad Judgement,.Buy quality, cry once; buy cheap, cry again and again. www.mc0yad.club Second in command CEO and left handed watch winder

6 April 2017, 01:04 AM	#4
Etschell "TRF" Member Join Date: Dec 2013 Location: FL Watch: platinum sub Posts: 15,884	i dont know. probably did some kind of focus group on dates. __________________ If you wind it, they will run. 25 or 6 to 4.

6 April 2017, 12:48 AM	#2
kangajack Banned Join Date: May 2014 Location: Minneapolis Posts: 246	Double digits fills the date window, and the 28th can feel like whatever month the viewer is looking at the picture in. I don't know, but I suspect it has to do more with the creative director of the shoot vs a rolex policy. Sent from my iPhone using Tapatalk

6 April 2017, 01:48 AM	#6
jaySL350 "TRF" Member Join Date: Jul 2016 Real Name: jay Location: North London Watch: BBG,Hulk,16013,DJB Posts: 3,278	yep the chinese do seem to love there watches plus any classic porsches,,fezzas or astons are also going off to China in big numbers,,,jay

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