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Old 18 April 2022, 12:37 PM   #1
rolex16
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Trading/selling in this market

I’m curious, what do folks that buy watches from the boutiques and after some period decide they want to change their collection direction, don’t bond with a watch, etc. do? It seems like you are blacklisted if you trade or sell. Does everyone just keep everything? Is there some period after purchase that you are not blacklisted if you trade or sell? I find this relatively new dynamic very interesting and would love to hear people’s experiences and thoughts.
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Old 18 April 2022, 01:09 PM   #2
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I just keep everything, but that's also because I tend to think carefully about purchases in the tens of thousands before making them and only spend funds I'm fairly sure I'm not going to miss elsewhere.
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Old 18 April 2022, 02:25 PM   #3
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Totally agree. You never forget the day you ‘get the call’ from your AD after building the relationship over time—often years with AP. The piece they’ve allocated for you is not something you fall out of love with. I can understand trading in and out of commoditized brands. At some point in the future I might consider getting out of a GMT or Daytona that I no longer wear. But my AP / PP collection will get passed down to my kids—and hopefully their kids.


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Old 18 April 2022, 03:06 PM   #4
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Keep everything.
I buy one piece a year.
If it doesn’t haunt my dreams for an entire year, it won’t make it to my box.


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Old 18 April 2022, 06:28 PM   #5
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My point of view is slightly different.

I own multiple ROs (all 41mm, except for one ROO @ 42mm).

But let's face it they are all the same design. So far I have not sold anything and I am buying more (hopefully 2 this year). I will probably sell some one day. I can't see myself owing in time 20+ iterations of the same design...

Actually even my SA advised me to sell one as the market was hot ;-)

That being said - to answer the question, keeping for 2y is probably a minimum if you sell and it shouldn't be your only AP, in order not to get blacklisted
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Old 18 April 2022, 09:49 PM   #6
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No time frame for a sale or a purchase. Why not send our Trusted Sellers a note and see what they will give you for your watches. This information may help you make a decision. It seems like an eternal discussion on TRF about selling AD purchased watches and then they find out and don't sell to you. How would they find out unless you told them. If they did find out would they even care and in the end it is your property to do with as you please. I have a great relationship with my AD and I have honest and respectful conversations about the watches I purchase from them. This may stop me from getting some hot/new pieces but they are always willing to take my money. Do as you want, keep your mouth shut as it is no ones business but your own and enjoy your watches. Just my thoughts. Good luck and let us know what you decide.
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Old 18 April 2022, 10:19 PM   #7
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Interesting thoughts and experiences. Sometimes, new stuff comes along or tastes change and not everyone can or wants to keep buying and holding. As an example, a new RO comes along and/or you want a new metal or dial color and don’t need two of the same watch. If this is the way it is with AP, I am happy with the little I have and I guess wont be adding more, at least not anytime soon. I can afford to buy and hold, I just don’t like to have watches accumulate and sit as I buy and wear the newer stuff.
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Old 18 April 2022, 11:10 PM   #8
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It seems like an eternal discussion on TRF about selling AD purchased watches and then they find out and don't sell to you. How would they find out unless you told them.
AP boutiques register newly purchased watches with warranty and serial number under the buyers account to activate a 3yr additional warranty. The account is visible to all boutiques worldwide. If the watch is sold and re-registered it is removed from the original buyers account.

As AP likely didn't set this up as busywork (they could just make the warranty five years and be done with it), one can only assume that they are following what happens with the watch after initial purchase. If you visit any boutique for an extended chat, they will discreetly pull up your account and note which watches you have, and which ones you moved on. A quick flip of an allocation model will be the likely end of a non-VVVIP boutique relationship, as it should be.
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Old 18 April 2022, 11:21 PM   #9
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Originally Posted by AperolSpritz View Post
My point of view is slightly different.

I own multiple ROs (all 41mm, except for one ROO @ 42mm).

But let's face it they are all the same design. So far I have not sold anything and I am buying more (hopefully 2 this year). I will probably sell some one day. I can't see myself owing in time 20+ iterations of the same design...

Actually even my SA advised me to sell one as the market was hot ;-)

That being said - to answer the question, keeping for 2y is probably a minimum if you sell and it shouldn't be your only AP, in order not to get blacklisted
You don’t want to have multiple versions of similar watches. But you hope You can buy 2 more this year?
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Old 19 April 2022, 02:23 AM   #10
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You don’t want to have multiple versions of similar watches. But you hope You can buy 2 more this year?

I don’t want to have « too many ».
I already have 5 so I already have many.
I have variations - chronos / 3 handers / PM
Hoping to add a skeleton this year and a 50y (which is a collector item)

Then I’ll probably add a PC. After that I’ll see. I love AP so don’t see myself stopping buying - maybe slowing down and selling some.
I don’t see myself owning 30 ROs in 10y.
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Old 19 April 2022, 04:58 AM   #11
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Then don’t
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Old 19 April 2022, 08:18 AM   #12
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Then don’t

Thanks for enlightening this topic with such deep and wise comments.
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Old 19 April 2022, 01:10 PM   #13
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Trading/selling in this market

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Then don’t

are you always unpleasant in conversations or just anal to people successfully obtaining desirable watches? We see many of your antagonistic responses thru out forums.

Add to the conversation or don’t, no one needs to be targeted. It’s a hobby, relax.
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Old 19 April 2022, 08:59 PM   #14
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PSA: I have bought one watch frkm boutique (26315 2 plus years ago). A year ago I had an opportunity to trade it for a blue 25860, a piece I loved.

I made the trade and told my sales associate at AP about it and since he hasn’t spoken to me or responded to my texts.

I probably will never have an opportunity to buy an AP again; shameful
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Old 19 April 2022, 10:44 PM   #15
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PSA: I have bought one watch frkm boutique (26315 2 plus years ago). A year ago I had an opportunity to trade it for a blue 25860, a piece I loved.

I made the trade and told my sales associate at AP about it and since he hasn’t spoken to me or responded to my texts.

I probably will never have an opportunity to buy an AP again; shameful
I wouldn't worry about it. In the end you are the customer. Once the tide turns all will be forgotten and they will be happy to take your money again.
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Old 20 April 2022, 12:31 AM   #16
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I wouldn't worry about it. In the end you are the customer. Once the tide turns all will be forgotten and they will be happy to take your money again.
I can't speak for others, but personally even if the tide turns, there is a possibility that I wouldn't buy another AP. Not like AP needs me as a customer when they have many lining up to buy their products. I would prefer to invest more time, effort and money with the AD that came through for me during these challenging times rather than building relationship with AP who presently only cares about the 0.01% of customers.
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Old 20 April 2022, 12:38 AM   #17
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If you buy from boutiques, keep your watches for two years. Keep at least one watch in your account.
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Old 20 April 2022, 01:23 AM   #18
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I think you have to be realistic and also understand that the company is in a crazy situation they make barely 50k watches per year but are supposed to supply all these watches. They have to draw the line somewhere. What I don’t understand is why they keep opening new stores without any watches to sell


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Old 20 April 2022, 01:51 AM   #19
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I can't speak for others, but personally even if the tide turns, there is a possibility that I wouldn't buy another AP. Not like AP needs me as a customer when they have many lining up to buy their products. I would prefer to invest more time, effort and money with the AD that came through for me during these challenging times rather than building relationship with AP who presently only cares about the 0.01% of customers.
Where I’m from, AP boutiques >>>> ADs.
ADs are transactional, and need you to buy other pieces to bundle for the hot ones. I have no patience for those games.
AP boutiques can sell you a ROC as a first piece, but you’ll have to wait a year or so, and come across as a nice person
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Old 20 April 2022, 02:05 AM   #20
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AP who presently only cares about the 0.01% of customers.
Not true, I'm a nobody towards AP. I ordered a watch 2.5 years ago and last Thursday got the call. The sales manager and the boutique manager called me, on different days, (long distance, as in another country) back in 2019 and we had a conversation about watches, cars and children among other things.

The manager promised I would get my watch.

Fast forward to today and I had all but given up on my 15500.
Especially since I read it would soon be replaced.

But, long story short, got my invoice, paid the watch and am going to collect it next month with my family and make a holiday out of it.
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Old 20 April 2022, 02:18 AM   #21
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Not true, I'm a nobody towards AP. I ordered a watch 2.5 years ago and last Thursday got the call. The sales manager and the boutique manager called me, on different days, (long distance, as in another country) back in 2019 and we had a conversation about watches, cars and children among other things.

The manager promised I would get my watch.

Fast forward to today and I had all but given up on my 15500.
Especially since I read it would soon be replaced.

But, long story short, got my invoice, paid the watch and am going to collect it next month with my family and make a holiday out of it.
AP makes an amazing watch called the RO. Just putting this out here before someone comes killing me for leaving a slightly less than positive remark about AP. I personally believe the RO has a higher ceiling than the PP Nautilus. If we were to compare flagship to flagship (5740 vs RO open worked perpetual calendar), it’s a no brainer which one is better.

That being said, now that you gotten your RO, have you attempted to get your second 41mm steel RO? Give it a try first and see what their response is. I would be really surprised if they don’t try to encourage you to “build your profile” , which is a signal to buy a CODE. So what happens if you don’t want a CODE? I’m sorry, the newly released 5226 from PP is better than the CODE 3 hander. I can’t justify paying the same amount of money for something which I don’t like just to “build a profile” to get another piece which I like.
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Old 20 April 2022, 02:52 AM   #22
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I am happy with one AP, the 15500. No need for anything else for me.
Again, not belonging to this elusive 0.01% and I got the exact watch I wanted.
That's all I was trying to get across.
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Old 20 April 2022, 02:53 AM   #23
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AP makes an amazing watch called the RO. Just putting this out here before someone comes killing me for leaving a slightly less than positive remark about AP. I personally believe the RO has a higher ceiling than the PP Nautilus. If we were to compare flagship to flagship (5740 vs RO open worked perpetual calendar), it’s a no brainer which one is better.

That being said, now that you gotten your RO, have you attempted to get your second 41mm steel RO? Give it a try first and see what their response is. I would be really surprised if they don’t try to encourage you to “build your profile” , which is a signal to buy a CODE. So what happens if you don’t want a CODE? I’m sorry, the newly released 5226 from PP is better than the CODE 3 hander. I can’t justify paying the same amount of money for something which I don’t like just to “build a profile” to get another piece which I like.
Yeah I have chatted with my SA about this. It seems like I am being penalized for having a 26315st already which is preventing me to purchase another RO. This is really disappointing TBH. They will instead point you in CODE direction which I won't buy because I dont like it. Not the way to keep your loyal client base happy. Once the flippers disappear, this will ultimately hurt their business (as far fetched as that may seem right now).
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Old 20 April 2022, 05:24 AM   #24
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I write a thread in January I think about this “must” to have a CODE in AP register to can buy another RO maybe a chrono or something else from AP RO models. Some TRF try to show me that I am crazy and this is not happening…….
Yes, my friends, this is the way….. you must have a CODE….. I buy it and I wear it one time …..
I want to ask if one of that TRF read this and they don’t have a CODE in AP registered how many of them or them fellow receive what I received in March?


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Old 20 April 2022, 08:06 AM   #25
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[QUOTE=Xerxes77;12121868]I write a thread in January I think about this “must” to have a CODE in AP register to can buy another RO maybe a chrono or something else from AP RO models. Some TRF try to show me that I am crazy and this is not happening…….
Yes, my friends, this is the way….. you must have a CODE….. I buy it and I wear it one time …..
I want to ask if one of that TRF read this and they don’t have a CODE in AP registered how many of them or them fellow receive what I received in March?


Would you mind sharing your full collection?
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Old 20 April 2022, 09:25 AM   #26
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I write a thread in January I think about this “must” to have a CODE in AP register to can buy another RO maybe a chrono or something else from AP RO models. Some TRF try to show me that I am crazy and this is not happening…….
Yes, my friends, this is the way….. you must have a CODE….. I buy it and I wear it one time …..
I want to ask if one of that TRF read this and they don’t have a CODE in AP registered how many of them or them fellow receive what I received in March?


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Since I love statistics, have you ever heard of :

In statistics, sampling bias is a bias in which a sample is collected in such a way that some members of the intended population have a lower or higher sampling probability than others

Confirmation bias is the tendency to search for, interpret, favor, and recall information in a way that confirms or supports one's prior beliefs or values.[1] People display this bias when they select information that supports their views, ignoring contrary information, or when they interpret ambiguous evidence as supporting their existing attitudes. The effect is strongest for desired outcomes, for emotionally charged issues, and for deeply entrenched beliefs.


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Old 20 April 2022, 10:47 AM   #27
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Since I love statistics, have you ever heard of :

In statistics, sampling bias is a bias in which a sample is collected in such a way that some members of the intended population have a lower or higher sampling probability than others

Confirmation bias is the tendency to search for, interpret, favor, and recall information in a way that confirms or supports one's prior beliefs or values.[1] People display this bias when they select information that supports their views, ignoring contrary information, or when they interpret ambiguous evidence as supporting their existing attitudes. The effect is strongest for desired outcomes, for emotionally charged issues, and for deeply entrenched beliefs.


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The most complete and also scientific response I ever read.
Please accept my congratulations!
Come back to real life and not scientific research this is one way and because I know it I want to share my experience with other TRF…….I don’t know if my experience meet statistics but from my experience when somebody want to make a statistic need a lot of buyers , describe the experience of each and then can apply some statistics formula to see if his research are relevant or not……
Like I say this is my experience and that’s it…….statistics I don’t know are relevant if you present with it at AP Boutique……
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Old 20 April 2022, 11:03 AM   #28
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The most complete and also scientific response I ever read.
Please accept my congratulations!
Come back to real life and not scientific research this is one way and because I know it I want to share my experience with other TRF…….I don’t know if my experience meet statistics but from my experience when somebody want to make a statistic need a lot of buyers , describe the experience of each and then can apply some statistics formula to see if his research are relevant or not……
Like I say this is my experience and that’s it…….statistics I don’t know are relevant if you present with it at AP Boutique……
it may be the case that they want you to buy a CODE before you are allocated a Openworked, but there are plenty of people who have purchased a Royal Oak as their first piece from AP.
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Old 20 April 2022, 11:13 AM   #29
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it may be the case that they want you to buy a CODE before you are allocated a Openworked, but there are plenty of people who have purchased a Royal Oak as their first piece from AP.
Yes, you have right….. my AD told me that have new customer who AP approved to received a 50 anniversary ROC ….. and have old and loyal clients that AP don’t approve….
Must be that wish of the CEO that with this new model to attract new clients.
But in this case it’s unjust for us AP lover who can’t have one…..or I think the really AP lover must have in collection one piece of this….
My AD give me this but told me that on anniversary piece have 1% chance to have one……so, I don’t know….
What it’s certitude it’s that AP with this system without much AP retailers only Boutique control almost every piece who are allocated….
O don’t know exactly …. Just my experience
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Old 20 April 2022, 11:20 AM   #30
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are you always unpleasant in conversations or just anal to people successfully obtaining desirable watches? We see many of your antagonistic responses thru out forums.

Add to the conversation or don’t, no one needs to be targeted. It’s a hobby, relax.
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