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Old 29 September 2007, 12:51 PM   #1
timetravel125
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Rolex Is Best Luxury Brand In China & India!

According to "The Global Luxury Survey," by Time Magazine, Fall 2007 Supplemental issue--Rolex leads the most brand recognition. The survey was done in China, India & Russia, due to these countries new found wealth.

Here are the interesting stats:
1. 22% of affluent consumers in China own a Rolex.
2. Rolex, is the "Best-known luxury brand" in China, 76%.
3. Rolex, tops the list of 5 popular watch brands, in China.

In India:
1. Rolex, is 4th in "Best-known luxury brand," 80%.
2. Rolex, is 3rd in "Most often mentioned luxury brands," 34%. Omega is 4th.

Russians seem to be more interested on apparel/clothing. Versace tops the list of "Best-known luxury brands," 95%.

The survey only confims what we have known all along, that Rolex is successful in their marketing/advertising campaign.

Cheers.
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Old 29 September 2007, 01:06 PM   #2
TDH
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Is there an online link for this??
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Old 29 September 2007, 01:50 PM   #3
BiG JeEzY
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Thank you for the info!



Cheers to that!

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Old 29 September 2007, 01:56 PM   #4
karmatp
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You forgot to include the stat that 67% of the Chinese polled wore a fake Rolex.
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Old 29 September 2007, 01:59 PM   #5
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Quote:
Originally Posted by karmatp View Post
You forgot to include the stat that 67% of the Chinese polled wore a fake Rolex.

yea, really! China is the motherland for knockoff crap!
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Old 29 September 2007, 02:02 PM   #6
BiG JeEzY
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Quote:
Originally Posted by karmatp View Post
You forgot to include the stat that 67% of the Chinese polled wore a fake Rolex.
67%, wow that is way too much.

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Old 29 September 2007, 02:20 PM   #7
S2000 Driver
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Quote:
Originally Posted by TDH View Post
Is there an online link for this??
Yes, you can read all about it in the thread I started on this a few weeks ago.

Here it is:

TIME Magazine: Style & Design -- Global Luxury Survey
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Old 29 September 2007, 09:04 PM   #8
frostie
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Thanks for the link. Rolex is global phenomenon. everybody knows the rolex brand.
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