rolex "mandatory" engraving for ceramic daytonas?

[Muzz]

Originally Posted by 42mm Scud Missile

I work for an AD and this was communicated by Rolex so I'm not sure where you get your info

You work at one AD, I buy from 4-5 ADs every single month. My info is solid.

[CRM114]

If one doesn't want an engraving, the AD is essentially asking you to deface/devalue the watch in order for it to become yours.

It would seem engraving would also nullify any return guarantee they might have for an unworn watch, even if the buyer never actually touched it or removed any stickers themselves.

If an AD owner told me I had to deface my watch in order to buy it I'd agree as long as he/she first let me dent their car with a ball peen hammer and key the paint to be allowed to take my money.

[Gaijin]

All these arguments that you would never let an AD engrave your SS Daytona are groovy. But the AD doesn't care.





If you say no to it they'll just sell it to someone else. Probably that same day.

[Syed117]

That the sweet AD experience that people love so much.

[Dr.Brian]

Originally Posted by Gaijin

All these arguments that you would never let an AD engrave your SS Daytona are groovy. But the AD doesn't care.

If you say no to it they'll just sell it to someone else. Probably that same day.

That's certainly true. They can come up with bizzaro world rules for the Daytona. If you don't like it, that's fine. Don't buy it, it will still be sold within 24 hours to someone who doesn't care and will engrave, remove the stickers, or whatever.

[the0thrdude]

I would really like to know the name of this AD.
If you've got the money, then the watch is yours. You can do whatever u want with it. Period.

[Flywheel]

You could still flip the watch with an engraving. It's not a deternant.

[stainlesssteve]

They lied to you about the engraving policy. Probably also lying about the wait list and the number of Daytona they are allocated...

[John Condom]

So a free case back engraving and people are complaining? Sounds like a great offer to me. And if you don't like it, a replacement case back won't cost the earth.

[R G]

Originally Posted by SC11

Definitely not true, my AD handed me my Daytona like this

That's a beautiful sight.

Reminds me of how my Sub C was presented to me by the AD I bought it from in 2013.

This is in addition to a bag it was wrapped up in with sticky notes saying "do not touch" whilst it was in their safe waiting for me to collect.

[mr_mike]

Originally Posted by leems

I hope mine gets delivered like this; factory fresh!

Mine came like that too. At least, that's how they brought it out to the desk when I went to collect it. It left on my wrist, still with the plastics on, and the Rolex box etc in a store bag.

[GolfPunk]

Mine was brought out in the sealed coffin box so 100% factory fresh and untouched.

[42mm Scud Missile]

Originally Posted by Muzz

You work at one AD, I buy from 4-5 ADs every single month. My info is solid.

4-5 Wow so impressive!

[T. Ferguson]

Originally Posted by stainlesssteve

They lied to you about the engraving policy. Probably also lying about the wait list and the number of Daytona they are allocated...

If there was an edict about mandatory engraving passed down by the mother ship this would be a lot more widespread on here than just this thread. I recall Dr. Tom's thread where he posted the email from his AD going over the rules in advance when his watch came in and there was nothing about this. Just the usual stuff we've all heard about taking delivery at the store (no shipping), stickers must be peeled, and warranty card must be filled out with buyers name.

[SC11]

Originally Posted by 42mm Scud Missile

4-5 Wow so impressive!

And your meaningful input is?

You initially tried to validate your claim but stating 'I work for an AD' Steve just countered with he 'buys from muiltiple AD's' not a case of showing off at all just putting weight to his valid opinion.

We are all saying in our cases this mandatory engraving is not the case so is clearly not a Rolex enforced procedure and can only be an AD enforced one.

One against many I'm afraid so best wind it in a little accept it

[SC11]

Originally Posted by T. Ferguson

If there was an edict about mandatory engraving passed down by the mother ship this would be a lot more widespread on here than just this thread. I recall Dr. Tom's thread where he posted the email from his AD going over the rules in advance when his watch came in and there was nothing about this. Just the usual stuff we've all heard about taking delivery at the store (no shipping), stickers must be peeled, and warranty card must be filled out with buyers name.

Yes I remember that but again that doesn't seem to be every AD, as said mine was in the coffin and all the AD had me do was fill in the warranty card in front on him.

Maybe Rolex are clearly putting the onus on the AD with this model stating they want the AD to take precautions that it doesn't get purchased purely to flip to the grey market and each AD is interpreting this is his/her own way and implementing such rules?!

And if these precautions where advised by Rolex it could be via their reps so again would give another degree of interpretation into the communication trail filtering down.

[ndsleep612]

Mandatory eh? have that sales associate talk to my lawyer. someone will get set straight...

[hambone1983]

I would guess that some ADs believe its in their interest to limit competition from the secondary market, so they intend to make watches less saleable by forcing you to put scratches on it that another buyer will dislike. Tell them you spoke to Klaus at Rolex and he said the AD is full of schnitzel.

[T. Ferguson]

Originally Posted by SC11

Yes I remember that but again that doesn't seem to be every AD, as said mine was in the coffin and all the AD had me do was fill in the warranty card in front on him.

Well right, if you left with the stickers on then your guy was a little more lenient. The only point I was making is that we've heard about the sticker thing, as well as not shipping the watch and filling out the card, from numerous member's experiences so there is some evidence those are Rolex rules. But this engraving thing hasn't popped up before.

Who knows with Rolex. Maybe it is a rule they came up with but it's so outlandish that so far only one AD has been willing to even mention it to any of our members.

[zion_rasta]

Rolex needs to fix this AD non sense. It is really turning customers away to other brands - like me!



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[Muzz]

Originally Posted by SC11

And your meaningful input is?

You initially tried to validate your claim but stating 'I work for an AD' Steve just countered with he 'buys from muiltiple AD's' not a case of showing off at all just putting weight to his valid opinion.

We are all saying in our cases this mandatory engraving is not the case so is clearly not a Rolex enforced procedure and can only be an AD enforced one.

One against many I'm afraid so best wind it in a little accept it

Thanks Sam!! I could not say it anywhere near as eloquently but that was what I was trying to imply. Absolutely not in anyway trying to sound like I was bolstering.

really appreciate that my friend!!

[Dr.Brian]

I forgot to add in my post above that I'd be happy to have my watch back engraved, though probably not by their hacks. I've been considering that for years now as I bought my Sea-Dweller to mark a significant life event, but the artist that I wanted to do it doesn't work any more. You snooze you lose. :(

[SC11]

Originally Posted by T. Ferguson

Well right, if you left with the stickers on then your guy was a little more lenient. The only point I was making is that we've heard about the sticker thing, as well as not shipping the watch and filling out the card, from numerous member's experiences so there is some evidence those are Rolex rules. But this engraving thing hasn't popped up before.

Who knows with Rolex. Maybe it is a rule they came up with but it's so outlandish that so far only one AD has been willing to even mention it to any of our members.

No I was agreeing with you that I've heard that to in the US and here in the UK however it was mentioned or insisted on me so would say it's more an AD implemented procedure but again maybe not to the letter but Rolex could stipulate they take some actions to stop all these watches hitting the grey market.

But on the other hand given Dr Tom's buying power at hide AD I'm sure they would be happy to bend the rules unless it did come from above and therefore out of their hands so to speak.

As said all these variations could just be each regional rep taking a different angle on what the Rolex H/O has asked if them.

[SC11]

Originally Posted by Muzz

Thanks Sam!! I could not say it anywhere near as eloquently but that was what I was trying to imply. Absolutely not in anyway trying to sound like I was bolstering.

really appreciate that my friend!!

You are a modest man Steve and we all know that

And one of the only members able to pull off the leopard Daytona

[4srolex]

It's BS, I was at an event where they sold 5 Daytonas that night. Everyone walked out without needing to have it engraved. I had asked the AD back in April if it was required by Rolex to remove the Stickers on the 116500 and he looked at me and told me no. I've had my deposit since March and if my AD tries to engrave it, I won't take delievery no matter how much I want the watch. I want my watch in its' original state.

[brettpaul]

Originally Posted by subtona

Well said.

That would no longer be an AD I would deal with.

It's just a watch... Some folks treat them as if they are the mona lisa.
So ridiculous.

Holy horse-feathers Batman....great AD!! Make sure you don't touch them with a 50-foot cattle prod...1 per week..HA!!

[Racerdj]

Absolutely false.

[strafer_kid]

Originally Posted by zion_rasta

Rolex needs to fix this AD non sense. It is really turning customers away to other brands - like me!



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Rolex could go even further and fix much of the hype about this watch! Presumably they could just increase the production and supply of the Daytona on a whim if they so wished and end a lot of the 'drama' surrounding this?

[swish77]

I'm late to this thread ... but this is 100 percent accurate: It's the Rolex Boutique on 5th Avenue in NYC, which is run by AD Wempe next door to Rolex U.S. headquarters and service center. I've been told numerous times in person and on the phone that they must engrave the case back on new ceramic Daytonas for customers when they are sold. It can be anything, and as simple as two letters, but something must be engraved on the back.

This is absolutely the policy. The thing I'm not sure about (I got vague responses when I pushed on the topic) is whether it's a Rolex policy or the AD's policy, but either way, Rolex would certainly know about it. It's in the same building as the Rolex HQ!

I've been on the Daytona-C "preferred" waiting list at the boutique since last May. Every month or so I call to check where I am on the list, and also ask this: "Just checking .... is it still the policy that the new Daytona must be engraved for the customer when sold?" The answer has always been "yes."

[Johnv]

Buy the watch.
If you want to sell it send the watch to RSC to swap the caseback and remove the swirls.