How do I reconcile the hype around the SD4K here with prices being constant?

[Babalaas]

A common viewpoint here is that the SD4K ref 116600 is a collectors’ piece (a euphuism for watch owners to avoid using the “I” word). Well, it’s been discontinued for some time now, we’ve been through the peak of watch prices, supply really isn’t increasing…and prices (an imperfect proxy for being a “collectors’ piece) have been constant and not increased much.

The point of this post is not to invite the traditional trope of watches not being investments. I know and acknowledge this. The point is to get viewpoints on why there appears to be an inconsistency between the purists’ view here and how regular retail consumers treat the piece.