Cost Analysis of the New Sub C (or any Rolex for that matter)

[Casey VP-26]

Originally Posted by BradH

I did a similar cost of ownership exercise before purchasing my first Rolex, a lightly used GMT IIC that I picked up last week. I estimated the monthly cost of ownership over a 10 year period.

I bought the watch for $5260 and figured in 10 years I could probably resell it for roughly $3500. I also factored in $600 every 5 years for a full service at the RSC and $70 per year to insure the watch.

So depreciation is $176/year over 10 years, service is $120/year, and insurance is $70/year.

With those assumptions, the cost of ownership worked out to $30.49 per month.

Another Day...Another Dollar