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#1 |
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This has always stuck in my craw...
All the Rolex watches have names, which I think is way cooler and better maketing than a simple number designation (although Panerai has it right by limiting to three digits, after that my dyslexia sets in).
But in terms of the awesome and mighty Explorer II, I've never understood why the genius' at Rolex gave it that name. I mean, it bears absolutely no resemblance to the original Explorer, the movement is completely different and it has always offered two more complications than the Explorer. Since the watch was 'designed' for speleologists, why not give it a more robust name like CaveDweller, or CaveMaster or SpeleMaster... If you ever look into Dowling's book, Rolex has legal claim to a plethora of watch names (prolly more than is listed there now), so why didn't they get more creative? Oops, I'm talking about Rolex... I forgot. I just don't get the connect between this speleologist's watch and the original Explorer. |
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