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Old 18 November 2011, 02:13 AM   #30
Welshwatchman
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Quote:
Originally Posted by kkwn98 View Post
At the end of the day, the price is what it is. Rolex don't need to justify it to anyone.
That's not true.

They market and market quite heavily.

It keeps up the brand perception, the perception of which is vital to those justifying such a large purchase.
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