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Old 27 March 2014, 06:34 AM   #21
Psmith
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Join Date: Sep 2008
Real Name: Clive
Location: Exoplanet
Watch: spring-driven
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Quote:
Originally Posted by DVR View Post
I do not agree Mike. Think about it for a minute.
What would have happened if this watch was launched in SS ? Wouldn't it become the hottest seller in the Rolex line up by far ?
We know for a fact the ceramic Red/blue bezel is difficult to produce. They would never be able to produce enough to meet demand for a SS watch. So they wisely decided to offer it in WG , therefore limiting demand but making it possible for production to cope with demand. Nothing worse than everybody wanting one and none available. Think SS Daytona times 10.
Respectfully, I disagree. We have no data to support the assumption that Rolex cannot produce enough red/blue Cerachrom bezel inserts. I suspect that the decision to launch with a WG model was based more on profit margins than engineering/production considerations!
After all, the blue/black was launched in SS and I doubt this is any more difficult to produce. I would take Rolex's marketing guff with a generous pinch of salt.
As for the Daytona... well, reams have been written about the hype and artificial rarity of this watch. At the end of the day it's a mass-produced, relatively uncomplicated chronograph. No doubt Rolex could make as many as they wanted to.
Tightly controlling every stage through to sales and servicing has long been Rolex's way of doing things
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