Hypothesis: Rolex is about to flood the market with BLNRs and BLROs

[Lemonvr6]

Originally Posted by peterpl

So how are Rolex going to make up the lost revenue by discontinuing the entire LN line all SS/TT and Gold pieces?

I would say > 70% of all their GMTs sold were LNs of some configuration or another. Where is this extra revenue coming from in terms of their GMT line?

They will move higher priced models in larger quantities

They aren’t worried about GMT sales specifically