What's awesome about Rolex

[vandyologist]

Here's what I love about Rolex...

The brand is singularly focused on perfecting the do-everything, wear-everyday watch. Sure there's a lot of marketing but the truth is that the Chronergy escapement and Parachrom hairspring and the Oystersteel and the like all serve this purpose. I love that they do everything in-house. They'll invest in perfecting materials and production in order to make this 150-year-old technology better. They produce watches that are antimagnetic, shock resistant and water proof. You can swim the English Channel, summit Everest, or go to a board meeting in your Rolex and it'll continue to keep great time. At the price point of a SS Rolex, there's no better mechanical watch on the planet.

I own other brands, but it's always a Rolex that goes with me on a hike or into the ocean or wherever because you don't have worry about them. And they also look great.