Rolex pricing..A house made of cards?

[FLB03TT]

Originally Posted by ingoodtime

I don't see Rolex as being a watch for the first time luxury watxh buyer. Inmy neck of the woods, many go to Movado for their first luxury watch and particularly those that live near Movado outlets. You can get a seriously nice watch for less than a Rolex. And, it is still Swiss made. Granted, the price of auomatic Movados seems to be on the rise also. And , TAG makes a great watch also. I actually found a TAG outlet in Orlando Fl. They had super pricing.

The majority of Movados and TAGs are at the high end of the $1k-$2k price range I referred to in my posting above. Additionally, most will have quartz movements.They are not, at all, in the same category as a Rolex which certainly can't be found in an outlet store!!

[CashGap]

" As time goes on, less and less people will be willing to pay those prices but my guess is that at least during my lifetime Rolex will hold its value."

I disagree.

More and more people will be willing to pay those prices, but the growth in the number of people willing to pay the price may be slower than the growth in the total number of people.

So, a lower PERCENTAGE of people MAY be willing to pay the prices, but a higher NUMBER of people.

My $.02.