Crazy price mark up on 126710 BLRO

[jnelson3097]

A member on here admitted to buying the first one Davidsw posted at $21K so some people are buying them. Like others have said, supply and demand.

[onemany]

Originally Posted by Raynatic

Anyone else think that the huge markup for the 126710blro is ridiculous? This watch retails at us$9250 but is now selling on SC for over 19K, almost as much as the daytona ceramic which i think is insane.

Prices are slowly starting to creep down. But the waiting list at my local AD is still 20 deep...

[jpsmoove]

I bet David and the AD are splitting the extra 10k

[rogerlu]

Got to pay to play, and I ain't playing.

[101031-28]

Originally Posted by Lol-x

The new name of the game is supply.

Rolex sports models have now become a much less available item.
If you want any Rolex sports model now you pretty much need to go and 'establish a relationship' with a dealer.
After that and you have purchased a few DateJusts and like watches you may purchase a sports model for retail when you purchase it together with at least one other non-sports model.
This is the new way the game is played. So instead of Rolex making and selling 1 sports model, they now sell 5 non-sports models and 1 sports model.
You heard it first here!
Otherwise rip out that cash from your wallet and pay up to 2 x or more retail price on the grey market.
Times changed, got to move with the times.

Agree.

[116710er]

Supply & Demand yes...but this is 100% fake supply issues. Rolex could easily put out more.

[eonflux]

Originally Posted by Raynatic

Anyone else think that the huge markup for the 126710blro is ridiculous? This watch retails at us$9250 but is now selling on SC for over 19K, almost as much as the daytona ceramic which i think is insane.

Yes, crazy.
But I'd rather have the SS Pepsi than a Daytona.

As for $10k over MSRP, someone is going to buy it and enjoy it for 1 year or longer than someone else waiting for MSRP on a waitlist.
What is that worth? To some, a lot. "Value" isn't just a dollar amount, and subjective.

[33JS]

Originally Posted by eonflux

Yes, crazy.
But I'd rather have the SS Pepsi than a Daytona

Absolutely! I don't understand Daytona hype, but totally understand Pepsi hype...

[AK797]

Originally Posted by Uggi

Don't understand how a market price driven by supply and demand can be described as "ridiculous". It is just a fact.
You may not like it or agree with it - just as you may not agree with the fact that Picassos sell for £20m+ but that's the price. Stamping your feet is a pretty irrelevant reaction.

You can put another 0 on that Picasso.

[cascavel]

Originally Posted by Uggi

Don't understand how a market price driven by supply and demand can be described as "ridiculous". It is just a fact.
You may not like it or agree with it - just as you may not agree with the fact that Picassos sell for £20m+ but that's the price. Stamping your feet is a pretty irrelevant reaction.

Absolutely right. What's changed in the market is that everyone wants to own stainless steel sports watches and not just one, they're happy to own 5 or 10.

[33JS]

There's a bubble inflating... be careful!

[T.Mas]

It’s slowly but surely become an “idiots only” game, and there are apparently many of us. Wait, I mean them...

[yxc145]

only $19k? If I remember correctly, the first one on DavidSW website sold for $21k.

[rscott9399]

Originally Posted by 33JS

Absolutely! I don't understand Daytona hype, but totally understand Pepsi hype...

couldn't agree more!

[AK797]

Originally Posted by 33JS

Absolutely! I don't understand Daytona hype, but totally understand Pepsi hype...

The extra hype on both models is easily explained, both have been wanted for many years before their actual release, so there was a lot of pent up demand even before high resales brought even more buyers in.

[1William]

The market will determine the price. If you want it you pay. If you want to wait the pricing out that is fine also.

[Thuilln]

Originally Posted by Vivalas

There must be someone out there buying them!

Let's find out...

https://www.rolexforums.com/showthread.php?t=618744

[jimcameron]

Originally Posted by Vivalas

There must be someone out there buying them!

Example; China. I'm sure that there are other powerhouse economies that 20-30 years ago did not create the demand for luxury good that they do today. What is never known is how strong will the economies be down the road. Has personal debt become an issue in some of these locals? Could personal debt cause the demand to crash. If paying double is throw away cash, have fun. Not for me.