Why you buy a Rolex ?

[watchenthusiast]

the most collectable and value keeping watches in the world, great quality..

[Boolean]

Because it is good, holds value and everyone can tell a rolex, so I am kind of a show off.

[JJL]

I chose Rolex because they are time tested, durable and offer a timeless, classic look that does not go out of style. They offer an all around look that is acceptable whether dressed up or dressed down which works perfect for me whether I'm in the office, at a wedding/event, or just kickin it around at a bbq or bar with my friends (especially the sports collection)

It's not going to be a big bulky trendy watch that looks nice and splashy at the time you buy it, but that you regret in 10 years (as you get older) that no longer holds any value.

Which is another great aspect of Rolex, the name. They simply hold their value well compared to other brands since it is so recognized. If you ever needed or wanted to sell it or trade it for something else, you can still get some decent money back for it.

my 2 cents