Rolex patent marks the end of flipping?

[jb335]

Originally Posted by ltmgeller

Rolex cares and AD's care. Rolex monitors flipping and use the info to pull AD status. AD's monitor so they don't lose AD status.

Where is your evidence any ADs have lost their Rolex account due to flippers?

All the ADs I see getting closed have a common theme. Small time operations and/or located in dilapidated shopping centers that do not give the luxury look Rolex is looking for.

[dkg1616]

Rolex nor ADs care about flipping…they want it…drives hype for the brand where people buy not desirable models.

[kopi-c]

Originally Posted by VictorGMT

I have an idea. Match production to demand.

That would end it, however, the fear is that getting "the watch" would no longer be special, and demand could drop below production. Could be a race to the bottom.

As it is, anyone can get any model they want and can afford at Market Clearing Price. MCP is the most important fact, MSRP is a fiction. Rolex could not care less what I can and will pay as long as someone can and will pay the market clearing price.

Yes, hopefully the new factory standing up would keep up with the rising demand.

[SS Oyster]

Rolex knows watches are being flipped like crazy. Only VVIPs get white Daytonas, yet there are hundreds on C24, so VVIPs are flippers.


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[Halifax Daytona UK]

If this was to happen, the prices of those watches without the tracking would go through the roof