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Old 25 November 2019, 12:10 PM   #1
notchview
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Rolex is suing laCalifornienne for colorful 'counterfeits'

https://rescapement.substack.com/p/r...RPjo5y-ilw-TOg

Good article analyzing the case behind Rolex's recent lawsuit against laCalifornienne (pointing out that if Rolex wins, in addition to monetary damages, all of leCal's inventory could be destroyed)

I think brands like laCal are good for the watch industry as a whole, so long as they're not still using the original name of the watch their modifying.
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Old 25 November 2019, 12:16 PM   #2
inadeje
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Rolex Irony that I am sure lacal will use in their defense, https://www.artisansdegeneve.com/en/ approved by Rolex to modify (butcher?) their watches. Whats the difference? ADG are authorized and lacal are not? I think that Rolex may have opened a can of worms with this overzealous lawsuit that will prove difficult to litigate, especially if the judiciary forum is California.
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Old 25 November 2019, 12:16 PM   #3
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https://www.rolexforums.com/showthread.php?t=709804
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