Anti-Reflective - Why Not???

[Art 1]

Originally Posted by Otto

At Basel this year, James Dowling, at the request of a participant in another forum as I recall, asked Rolex about anti-reflective coating for the crystal. I believe Rolex responded that they would not use it; that the reflective crystal is part of the overall design of the watch.

Personally, I like the reflective crystal. It's a sort of mild bling without bling.

That's the right answer Otto, I read that from James also. I like the look myself.

[Art 1]

Originally Posted by jlovda

If it is part of the design, why don't I see any glare or reflections on any of the catalog or advertising shots? Those crystals are as invisible as you can get. The photographers are probably using polarizing filters, black backgrounds, correct angles, etc. to eliminate any glare. It's not the real world.

They want you to see the dial clearly in the ads.

[al_bongo]

Originally Posted by ekek888

Rolex doesnt use AR because its more expensive and not worth it.

Omega seem to manage OK without breaking the bank. For me it would be worth it.

It's the one area where the Seamaster Pro beats the Sub IMHO (price aside).

[Cato]

I'm glad they don't use it. One of thing that has always been iconographic for me with Rolexes is the "flash" you can see off the watch at a little distance. My first real life exposure to Rolexes was in college at 'SC. I still remember rushing to morning classes seeing flashes of Subbies and DJs.

[C. Davidson]

Originally Posted by Otto

At Basel this year, James Dowling, at the request of a participant in another forum as I recall, asked Rolex about anti-reflective coating for the crystal. I believe Rolex responded that they would not use it; that the reflective crystal is part of the overall design of the watch.

Personally, I like the reflective crystal. It's a sort of mild bling without bling.

Good point. Some other thoughts:

• Many other Swiss Manufactures are doing it (Omega, Breitling, TAG...etc), so Rolex doesn't do it to be different. Rolex likes leading the crowd, not following it.
  
• AR Coating is not a permanent treatment. Over time nicks and scratches soon cover the surface. This happened to my Planet Ocean, a little irritating.

[GMTJOHNNY]

How about in the SUN! Man I get glare back so strong I see spots for a while of my GMT IICTT.