Universal Geneve - Relaunch !!

[alllexandru]

A great brand with rich history and awesome models back in the days.

Lets hope for the best ! Im very curious to see what's next with first models out


https://www.hodinkee.com/articles/it...p-as-breitling

[trackingtime]

nice! waiting for nina rindt to reissue!

[Wahlberg]

Good news.

Starting price of the base model. 7999 usd, then some special models at 10-15k usd.

Am I doing this right? It's crazy how a brand that has been gone for so long can jump in out of nowhere and set such prices. No way they will linger around the 3-5k mark because that's for brands like Longines etc.

[alllexandru]

Originally Posted by Wahlberg

No way they will linger around the 3-5k mark because that's for brands like Longines etc.

Exactly, I dont think it is a surprise that they will go for the gold

[RolexBHR]

Big fan of UG, I think this is good news. UG back in the day was a competitor to Rolex/Omega etc etc, so I think they will price in that ball park.

[GB-man]

Seems at first glance to be the absolute best scenario for the brand to be brought back. Georges + Fred and the team at Breitling did such a good job refreshing Breitling if you’re into vintage re-editions. If the playbook is the same there’s so many cool pieces in the UG catalogue they are going to be hard to pass up.

[southtexas]

Originally Posted by trackingtime

nice! waiting for nina rindt to reissue!

I couldn’t wait:

[1William]

Congratulations.

[charger_vital]

Beautiful.


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[ersatzs2]

Interesting to see whether they can relaunch the brand. It was an extremely venerable company, the reference site has a great photo of Harry Truman at the Potsdam conference wearing a Tri-Compax.
Wish I could see the face; a while ago I acquired a rare reference 12267, made between 1946-49. I've never seen the exact reference for sale, it has the cleanest of what is a family of very crowded faces!
https://universalgeneve.info/content/6-history