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Old 2 December 2011, 08:58 AM   #1
dardeca
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Rolex A.D. in Playa del Carmen

I'm in Mexico on vacation with the wife and was thinking about stopping by the Rolex A.D. in Playa del Carmen...I believe the A.D.'s name is UltraJewels or something like that. Anyways, it's about a 15 minute drive...not far...but far enough that I don't want to make the trip if the dealer has a low stock/small store, etc.

Anyone ever been there and have any feedback?
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Old 2 December 2011, 09:01 AM   #2
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Our office is a few blocks away, Ultrajewels is located on 5a avenida and they have a GREAT selection (at least from 1-1/2 weeks ago)
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Old 2 December 2011, 09:02 AM   #3
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Oh, and the place is huge. They also carry Hublot, JLC, Omega, TAG, Montblanc, Cartier, BP, Panerai, Breitling
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Old 2 December 2011, 09:03 AM   #4
dardeca
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Do they discount? Are they located in a hotel? Google maps seems to suggest they are in a hotel.
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Old 2 December 2011, 09:06 AM   #5
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They DO discount. NO, they are not in a hotel. Drive up (or better yet, take a taxi) and ask them to drop you at QUINTA AVENIDA and 12th St. Walk north, you can not miss it.
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Old 2 December 2011, 09:33 AM   #6
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Sounds like its worth the trip
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Old 2 December 2011, 09:47 AM   #7
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I was there with my family about a month ago. They had a pretty great selection they have two stores on the island Cozumel. They are both about 4 blocks for each other. I think the discount was 10% but they didn’t have what i wanted in stock. Just for price reference they told me $5,620.00 for Rolex 115200 and $5,620 for Rolex 116200 they said $7,100 for the black submariner... The best part of the experience for me was having 6 watches’ out a once i had one on each wrist. I guess they figure the armed guard is enough of a deterrent. Can you grab me the price of the 116234 Rolex with diamond bezel.

Note: There is no sales tax but they wont ship so you have to buy it there and then or fly back another time.
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Old 2 December 2011, 12:31 PM   #8
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I'm here until Sunday, so I'll report back tomorrow or Saturday after stopping by!
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Old 2 December 2011, 12:35 PM   #9
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I was there in Oct. I preferred the stores in Cozumel, just a short ferry ride away. With the tax refund price for the new Exp II would be just under $7000. Friendly staff in all three stores I visited.
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Old 2 December 2011, 12:36 PM   #10
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I visited Ultra in Cancun, across our Westin Hotel 3 days ago. Very friendly staff and knowledgeable.
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Old 2 December 2011, 02:39 PM   #11
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Playa Del Carmen was one of the most beautiful places I've ever vacationed at!
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Old 2 December 2011, 02:41 PM   #12
CoachRolexRyan
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Quote:
Originally Posted by dardeca View Post
I'm in Mexico on vacation with the wife and was thinking about stopping by the Rolex A.D. in Playa del Carmen...I believe the A.D.'s name is UltraJewels or something like that. Anyways, it's about a 15 minute drive...not far...but far enough that I don't want to make the trip if the dealer has a low stock/small store, etc.

Anyone ever been there and have any feedback?
I'm actually going there in May. If you end up going, let me know how it is!
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Old 2 December 2011, 07:29 PM   #13
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Originally Posted by Fifth Ave Rolex Man View Post
Playa Del Carmen was one of the most beautiful places I've ever vacationed at!
Cool - I'm eying the place up for a Vacation!!

Nice to know about the AD there too!
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Old 2 December 2011, 07:30 PM   #14
kultschar
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Originally Posted by CoachRolexRyan View Post
I'm actually going there in May. If you end up going, let me know how it is!
Me too - repost here
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Old 2 December 2011, 10:15 PM   #15
cgjane
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We went to Playa del Carmen two years ago and The Park Xcaret was alot of fun, Especially the underground river. also the Show is the best in town.

I just got back yesterday from Cancun on another trip and Chichen Itza cannot be missed. We skipped it when we were at Playa del Carmen...glad I was able to go this time to see one of the wonders of the world!
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Old 4 December 2011, 08:22 AM   #16
dardeca
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As an update, I visited UltraJewels in Playa del Carmen this afternoon. Nice store and the salesperson I spoke with was very knowledgable! Select was good...not great, but not bad either. They had a bunch of Daytonas (including the new ceramic with chocolate dial)...but no SS Daytonas. They also had a no date Sub 14060 (haven't seen one of those in a while). They did offer a 5% discount on SS professional models (with the exception of the new 42mm Explorer II)...and that was without asking, so I suspect there maybe a little more wiggle room there.

The salesperson also mentioned there was a 7% discount given by Mexico upon leaving the country. Not sure exactly how that works, but apparently there is an office in the airport where I would get this refund before leaving back for the states. As a reference point, assuming the 7% discount by Mexico and the 5% discount the store offered me...a SS Sub-C would cost me about $6850 USD.

I left without buying anything but did enjoy visiting the store. If anyone is in the area I highly recommend you stopping by!
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Old 4 December 2011, 12:06 PM   #17
pb2au
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I bought a Panerai there two years ago.

They were prepared to deal on that brand as well as Breguet. Not sure on Rolex.

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