ROLEXROLEXROLEXROLEXROLEXROLEXROLEXROLEXROLEXROLEXROLEXROLEX
16 August 2011, 04:26 AM | #1 |
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Super cool 1958 Omega Speedy ad
I just added this ad to my collection. In over a decade of collecting watches and ads, I have never seen this one.
Dig the reference to the "High precision wrist computer with tacho-productometer scale." I have never heard that one before. Enjoy!
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16 August 2011, 04:26 AM | #2 |
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Here it is in black & white to make it easier to read.
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16 August 2011, 05:25 AM | #3 |
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200 feet water depth hmmmmm people always tell me 50....
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16 August 2011, 11:09 AM | #4 |
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I noticed that too.
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16 August 2011, 11:49 AM | #5 |
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And I thought my stick hands were the original ones. Does anyone know if they black, silver or blue like the current "1957" model?
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16 August 2011, 12:09 PM | #6 | |
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Quote:
EDIT: Here is an original (note the case shape). Not my photo or watch.
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16 August 2011, 12:37 PM | #7 |
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That is probably the earliest Speedy ad but this one is my favorite:
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16 August 2011, 01:45 PM | #8 |
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Cool. I also love the form to fill in and mail in for more info. Awesome. Does anyone know the history of the broad arrow hands?
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16 August 2011, 10:16 PM | #9 |
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Can you imagine that much copy on one of today's ads? Peoples' brains would fry!
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16 August 2011, 10:30 PM | #10 |
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Fr. John,
I have been collecting these ads for nearly a decade and this is the earliest Speedy ad I have seen, by far. The next earliest I have in my collection is from 1964 or 1965. I love the pre-Moon ads featuring the Gemini and Apollo programs. Omega definitely had space fever in the late 1960s.
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16 August 2011, 10:39 PM | #11 |
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Agree very David Ogilvy. Half the time now the website address is the longest copy element in an ad. Different times - though personally I do appreciate the skill in copy driven ads of the past - at least I can understand what they're selling!
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16 August 2011, 11:25 PM | #12 |
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The broad arrow hands were first introduced but then replaced with the slimmer hands to allow for better visibility. They were then re-released in the 1957 edition I believe a little while ago and also on the blue and white moon phase watch. There is also a broad arrow version of the 50th anniversary.
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16 August 2011, 11:50 PM | #13 | |
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Quote:
Attention spans have gotten shorter, because we have so many more choices. Many which really aren't worth very much anyway.
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