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Old 7 June 2018, 06:32 AM   #1
wfreed22
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If Rolex releases a Red Sub what differences will there be like the SD43?

With the popularity of the SD43 release last year it seems inevitable that Rolex will give us a line of red text on a Submariner in the near future. But just as the SD43 was not a true recreation of the old SD's (43mm and cyclops) what do you think Rolex would change if they were to release a new Red Sub?
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Old 7 June 2018, 06:56 AM   #2
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It's impossible to speculate, so I will just give my wish list. Updated movement with a slimmer lug profile. That would be my dream sub.
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Old 7 June 2018, 07:00 AM   #3
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Red sub is not happening, get real
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Old 7 June 2018, 07:40 AM   #4
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Smaller size, lower depth rating, no date option, thinner, no diver extension (flip lock), no red lettering, no minute markers on the bezel passed 15 min, no HEV.
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Old 7 June 2018, 09:19 AM   #5
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Red sub is not happening, get real
I tend to agree.

The SD43 is an anniversary model and a perfect opportunity to breathe some new life into a flaging model.
The Kermit was an anniversary variant for and of a standard model range.

There is an extremely small chance of it happening with a model that sells out before it even hits the dealers doorstep.
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Old 7 June 2018, 09:26 AM   #6
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I tend to agree.

The SD43 is an anniversary model and a perfect opportunity to breathe some new life into a flaging model.
The Kermit was an anniversary variant for and of a standard model range.

There is an extremely small chance of it happening with a model that sells out before it even hits the dealers doorstep.
They're not going to take away EVERY monochrome option for a diver aside from the Deep Sea People are smoking something else to state it’s ‘inevitable’ Rolex would do this. Fact is, a lot of people (myself included) see the red text as fun (slightly trendy) but by no means conservative and classic. Sure it’s a throw back to a certain model, but it wasn’t the normality across the entire diver range for years and years and years. On top of all that, the entire point of taking the SD43 the direction they did, was to differentiate it from the Sub to try and garner more sales. Why in the world would they add one of this differentiating characteristics back to the model they’re trying to distance from?

I think the Sub will get the new movement, slightly slimmer lugs, and....and....that’s it. I don’t see the Sub getting ANYthing major if I’m being honest.
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Old 7 June 2018, 10:29 AM   #7
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If the re tooled Blro gives us any hints, it would be a slightly restyled case and a new movement, but who knows ...
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Old 7 June 2018, 10:30 AM   #8
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Red sub would kill their SD sales. I can't see it happening.
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Old 7 June 2018, 10:32 AM   #9
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Red sub would kill their SD sales. I can't see it happening.
but wait....what if Rolex truly milked the market.....and in 2020 (after SD has been around for 3 years and accumulated a good amount of sales) they release a red text Submariner while simultaneously discontinuing the red text SD and giving it all white?


Please no
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Old 7 June 2018, 10:33 AM   #10
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Red sub is not happening, get real
The hostile nature of your post is unappreciated, the OP clearly stated "if".
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Old 7 June 2018, 10:35 AM   #11
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Red sub would kill their SD sales. I can't see it happening.
Pretty much this.

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Old 7 June 2018, 10:39 AM   #12
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The hostile nature of your post is unappreciated, the OP clearly stated "if".
You can't be serious. Hostile? Because I said 'get real'? I'm quite certain OP didn't take this offensively (nor would most anybody for that matter).
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Old 7 June 2018, 10:41 AM   #13
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Red sub is not happening, get real
Maybe you are right but the idea behind this thread wasn't really whether it will happen or not but if it did how would they change it like they changed the SD43. I doubt anyone would have guessed the addition of a cyclops, maybe the bigger case size. I thought it would be fun to speculate what additions/subtractions could happen if they released a new Red Sub.

But if we want to tackle your response, why would Rolex never do it? I would assume if they did it would be one of the most popular releases of all time.
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Old 7 June 2018, 10:42 AM   #14
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You can't be serious. Hostile? Because I said 'get real'? I'm quite certain OP didn't take this offensively (nor would most anybody for that matter).
No offense taken but c'mon let's play the what if game for a little bit. You might just have some fun :)
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Old 7 June 2018, 10:44 AM   #15
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Maybe you are right but the idea behind this thread wasn't really whether it will happen or not but if it did how would they change it like they changed the SD43. I doubt anyone would have guessed the addition of a cyclops, maybe the bigger case size. I thought it would be fun to speculate what additions/subtractions could happen if they released a new Red Sub.

But if we want to tackle your response, why would Rolex never do it? I would assume if they did it would be one of the most popular releases of all time.
Myself and others have clearly answered above. They made those changes to the SD to clearly differentiate itself from the Submariner, as SD sales were *always* lacking in comparison.....and not by some small number either. Therefore, it makes absolutely no sense for them to add one of this differentiating characteristics back onto the Submariner. That is, unless, as I posted in a follow up, they decide to have a red text Submariner release coincide with the discontinuation of the SD43 red text. That would be incredibly unlikely though.

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No offense taken but c'mon let's play the what if game for a little bit. You might just have some fun :)
Of course bud, didn't mean to steer you thread in the wrong direction I definitely think the inevitable Submariner revision will consist of the obvious 32xx movement and probably a slight slimming of the lugs. Anything past that will honestly be surprising to me.
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Old 7 June 2018, 10:44 AM   #16
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Pretty much this.

E-
Which makes me question why they put a cyclops on the new SD, could of had two unique watches and two different markets. Feels like they made a SD for sub fans.
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Old 7 June 2018, 10:45 AM   #17
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Smaller size, lower depth rating, no date option, thinner, no diver extension (flip lock), no red lettering, no minute markers on the bezel passed 15 min, no HEV.
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Old 7 June 2018, 10:46 AM   #18
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I don’t think the next Sub will get the red text. Slimmer lugs and an updated movement, now I can see that happening.
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Old 7 June 2018, 10:47 AM   #19
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Which makes me question why they put a cyclops on the new SD, could of had two unique watches and two different markets. Feels like they made a SD for sub fans.
You just hit the nail on the head my friend. A lot of people are calling the SD43 the 'Submariner for guys who always wanted a larger size'. I personally think they should have 'added' that model and kept a 40mm SD. But we can't have everything in life.
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Old 7 June 2018, 09:02 PM   #20
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When I purchased my first Rolex (recently SD43). I discussed my options with the AD and a good family friend who is an avid collector (50+ Rolexe's). He said the SD has always been a unique watch and the SD43 is a special piece. He mentioned the sales ratio of SD vs. Submariners. I went for the SD43. Since March I have not seen a single SD43 at an AD or on a wrist but I have seen hundreds of Submariners between NYC and London.

I am happy with this piece and honestly I have wondered myself if they will discontinue the redline. It seemed in the past the redline was only available for a few years.

I also wonder how long it takes Rolex to recoup the cost for the engineering of the case, bracelet, bezel, crystal, etc, as these parts are not used on other watches. To me it does make sense to use the bezel, crystal, movement, and bracelet on other models.
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Old 7 June 2018, 09:36 PM   #21
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Red sub is not happening, get real
If it does happen it will be a 42 mm "monstrosity"

Although it probably wont have lugs only a mother could love
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Old 7 June 2018, 09:46 PM   #22
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When I purchased my first Rolex (recently SD43). I discussed my options with the AD and a good family friend who is an avid collector (50+ Rolexe's). He said the SD has always been a unique watch and the SD43 is a special piece. He mentioned the sales ratio of SD vs. Submariners. I went for the SD43. Since March I have not seen a single SD43 at an AD or on a wrist but I have seen hundreds of Submariners between NYC and London.

I am happy with this piece and honestly I have wondered myself if they will discontinue the redline. It seemed in the past the redline was only available for a few years.

I also wonder how long it takes Rolex to recoup the cost for the engineering of the case, bracelet, bezel, crystal, etc, as these parts are not used on other watches. To me it does make sense to use the bezel, crystal, movement, and bracelet on other models.
My best guess is costs recovered year 1. At some point you have to call it what it is. We are talking about watch that costs $11,350us. It’s not like they designed this from absolute zero. There are many, many watches in the $1500-$3000 range that are pretty awesome. Take the current BB as n example. Did you really think there is 4 times the anything difference between the B.B. and the SD43?
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Old 7 June 2018, 09:54 PM   #23
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Which makes me question why they put a cyclops on the new SD, could of had two unique watches and two different markets. Feels like they made a SD for sub fans.
Could not agree more. It looks out of place on the SD and was an unnecessary “enhancement” to the SD43. Minus the cyclops, it would have truly been a perfectly logical change to the lineup. That said, lots of folks on here love it, so you buy what you love.

I can’t see the intro of red text on the Sub. Feels gimmicky to me without an anniversary model being introduced as the sole reason.
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Old 7 June 2018, 09:58 PM   #24
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I am also expecting a red text submariner, hope I can see it next year. its tempting.
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Old 7 June 2018, 11:59 PM   #25
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The Red Sub makes no sense with the SD43 available. Doubt we'll ever see one.
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Old 8 June 2018, 12:06 AM   #26
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it seems inevitable that Rolex will give us a line of red text on a Submariner in the near future.
Please explain why?
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Old 8 June 2018, 12:35 AM   #27
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Highly doubt they'll make a red sub.
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Old 8 June 2018, 12:52 AM   #28
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The majority of the comments in this thread mirror the comments made prior to the SS BLRO reveal, just sayin.
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Old 8 June 2018, 01:07 AM   #29
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my shopping list,,,

slimmer lugs, lug holes, no crown guards, bevelled case, aluminium bezel insert, red triangle , true gilt dial, and plexi instead of sapphire, 10mm crown.

Then just sell them freely to whoever wants to buy them, regardless of what other watches they have bought or the numbers of followers they have on instagram.

that would be a start.
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Old 8 June 2018, 01:41 AM   #30
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my shopping list,,,

slimmer lugs, lug holes, no crown guards, bevelled case, aluminium bezel insert, red triangle , true gilt dial, and plexi instead of sapphire, 10mm crown.

Then just sell them freely to whoever wants to buy them, regardless of what other watches they have bought or the numbers of followers they have on instagram.

that would be a start.
Yup, sign me up.
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