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jas55 · 24 January 2009, 02:25 AM

I bought my first Rolex just over a month ago, and today received in the mail a letter and copy of 'Perpetual Spirit', the Rolex magazine. Smales is the jeweller and AD where I purchased the watch. It looks like it was Smales who sent the letter and also the magazine, however they have used the Rolex letterhead and also the envelope featured the Rolex Crown.

I had thought this was an Australian magazine, but it says it's published in Switzerland, and features overseas articles. There's heaps of adds, and sponsorship related stuff, there's also an article about the evolution of the Daytona watch.

Posted a few pics.

scan0002.jpg

scan0004-.jpg

scan0003-.jpg

TheVTCGuy · 24 January 2009, 02:41 AM

Lach! That is so cool! Does it say anything about how to get a subscription? I WANT ONE! I really WANT THAT ONE! With the articles about the Daytona. Would you be willing to sell it? Money's no object, I'll just give you JJs credit card number ;)

jas55 · 24 January 2009, 02:56 AM

I don't understand, if the magazine is international, I thought that all Rolex owners would receive one?

What's going on Rolex? I am going to contact Rolex Australia first thing on Tuesday (I can't contact them on Monday as it's Australia Day) and find out the story behind this magazine.

TheVTCGuy · 24 January 2009, 03:10 AM

Please do Lach, let us know on here what you find out or PM with me with info if you will, I'd really like to get that subscription.

jas55 · 24 January 2009, 03:12 AM

Will do

Bisquitlips · 24 January 2009, 03:17 AM

This exact mag is available on eBay. Do a search. $9.95 if I remember correctly.

rickyslam · 24 January 2009, 03:32 AM

I think I have that magazine too!!

mck22 · 24 January 2009, 03:47 AM

nice

sbakar · 24 January 2009, 04:32 AM

How does one get it in Canada?

SNB

Jazz · 24 January 2009, 04:59 AM

Received mine a little while ago. :)

cmr · 24 January 2009, 05:38 AM

i have never received anything from them. your ad probably hooked you up with that.

Jazz · 24 January 2009, 07:00 AM

Quote:

Originally Posted by cmr

i have never received anything from them. your ad probably hooked you up with that.

That's correct, marcus.

Omega_Precision · 24 January 2009, 08:37 AM

"a year in the making..."

Oh boy! Can't believe Rolex is telling consumers this.

I want that magazine as well where can I get it.

TheVTCGuy · 24 January 2009, 08:38 AM

Quote:

Originally Posted by Bisquitlips

This exact mag is available on eBay. Do a search. $9.95 if I remember correctly.

I saw that too Richard, I'd much rather work with somone here on TRF and already have the issue on the way!

But thanks for the info!

SirLoki · 24 January 2009, 09:21 AM

they actually give them away for free at the RSC here in Beverly Hills plus water and snacks

noone · 24 January 2009, 11:31 AM

I recently bought mine from Melbourne and just got my copy in the mail.

hflee55 · 24 January 2009, 12:10 PM

nice!

Gimbal · 24 January 2009, 12:17 PM

Hi Lach,

I picked my Rolex at the Smales in Subi too about 3 weeks ago and just got the same magazine in the post.

They mentioned it would be sent out when I picked up my watch, think it's quarterly?

jas55 · 24 January 2009, 03:49 PM

Quote:

Originally Posted by Gimbal

Hi Lach,

I picked my Rolex at the Smales in Subi too about 3 weeks ago and just got the same magazine in the post.

They mentioned it would be sent out when I picked up my watch, think it's quarterly?

Yeah I think it's quarterly. Which model did you pickup?

Gimbal · 24 January 2009, 05:28 PM

Quote:

Originally Posted by jas55

Which model did you pickup?

A Sea Dweller 16600, loving it so far. How do you like your Exp 2?

jas55 · 24 January 2009, 05:38 PM

I like it alot, but I would also love a Sea Dweller too!

greenfan · 24 January 2009, 05:58 PM

When i changed my bezel at ROLEX HQ in London, I got one for free from them. Some issues were on the table for customers and visitors....

GBJIV · 24 January 2009, 06:27 PM

Quote:

Originally Posted by TheVTCGuy

Lach! That is so cool! Does it say anything about how to get a subscription? I WANT ONE! I really WANT THAT ONE! With the articles about the Daytona. Would you be willing to sell it? Money's no object, I'll just give you JJs credit card number ;)

Paul, I may be able to hook you up. Let me check my stash tomorrow!

sherwin · 24 January 2009, 10:38 PM

time to visit the AD and see if i can snag one from them

BER · 25 January 2009, 02:44 AM

This one is the French one from October 2008. N°13 also but different 1st page :

nylawbiz · 25 January 2009, 04:11 AM

I picked one up at the NY RSC last month, when I brought my GMT IIC for regulation. They were laying around on the tables in the waiting area. I asked that gal behind the counter if I may have one, and she said, "of course." No water or snacks, just Lindt chocolates.

I guess it requires a visit to a RSC to obtain a copy. I would be interested in knowing if there is a way for a customer to subscribe. I bet not though. My guess is they distribute them to AD's, and thats about it. Seems Rolex prefers staying away from end users, prefering to let the AD's deal with the riff-raff like us. Has anyone (i.e. end users) ever received any unsolicited marketing or other communication directly from Rolex? I never heard of anyone who has.

TheVTCGuy · 25 January 2009, 05:35 AM

Quote:

Originally Posted by nylawbiz

I picked one up at the NY RSC last month, when I brought my GMT IIC for regulation. They were laying around on the tables in the waiting area. I asked that gal behind the counter if I may have one, and she said, "of course." No water or snacks, just Lindt chocolates.

I guess it requires a visit to a RSC to obtain a copy. I would be interested in knowing if there is a way for a customer to subscribe. I bet not though. My guess is they distribute them to AD's, and thats about it. Seems Rolex prefers staying away from end users, prefering to let the AD's deal with the riff-raff like us. Has anyone (i.e. end users) ever received any unsolicited marketing or other communication directly from Rolex? I never heard of anyone who has.

I think you're probably right, but I sure would be willing to pay something to receive my quarterly subscription, anyone think there is a possibility of this? Maybe some entrprising AD would be willing to hook us up for a price? Any ADs that happen to be on this forum and read this here is an oppurtunity!!!!

Kokyuryoku · 27 January 2009, 04:19 AM

I just recieved mine today

I must admit that it was a pleasant surprise. I did notice that it was sent from Rolex Australia even though I bought my sub at Partridge's in Auckland. I'll have to thank Glen next time I see him.

365drills · 27 January 2009, 04:21 AM

Looks good

24 January 2009, 02:25 AM	#1
jas55 "TRF" Member Join Date: Dec 2008 Real Name: Lach Location: Western Australia Posts: 759	Rolex stuff in the mail I bought my first Rolex just over a month ago, and today received in the mail a letter and copy of 'Perpetual Spirit', the Rolex magazine. Smales is the jeweller and AD where I purchased the watch. It looks like it was Smales who sent the letter and also the magazine, however they have used the Rolex letterhead and also the envelope featured the Rolex Crown. I had thought this was an Australian magazine, but it says it's published in Switzerland, and features overseas articles. There's heaps of adds, and sponsorship related stuff, there's also an article about the evolution of the Daytona watch. Posted a few pics. scan0002.jpg scan0004-.jpg scan0003-.jpg __________________ Explorer 2-Polar Omega Seamaster Quartz

24 January 2009, 02:56 AM	#3
jas55 "TRF" Member Join Date: Dec 2008 Real Name: Lach Location: Western Australia Posts: 759	I don't understand, if the magazine is international, I thought that all Rolex owners would receive one? What's going on Rolex? I am going to contact Rolex Australia first thing on Tuesday (I can't contact them on Monday as it's Australia Day) and find out the story behind this magazine. __________________ Explorer 2-Polar Omega Seamaster Quartz

24 January 2009, 03:12 AM	#5
jas55 "TRF" Member Join Date: Dec 2008 Real Name: Lach Location: Western Australia Posts: 759	Will do __________________ Explorer 2-Polar Omega Seamaster Quartz

24 January 2009, 03:17 AM	#6
Bisquitlips 2024 Pledge Member Join Date: Sep 2008 Real Name: Richard Location: USA Watch: YM Deep Space Posts: 12,521	This exact mag is available on eBay. Do a search. $9.95 if I remember correctly. __________________ Rolex Yacht-Master 40mm (SS-YG / Deep Space MOP) 16623 Breitling Aerospace Titanium / 18K with UTC. Omega Speedmaster 3510.50 Oris TT1 Pro Diver Regulator 43MM

24 January 2009, 03:47 AM	#8
mck22 "TRF" Member Join Date: Dec 2008 Real Name: Brent Location: St Louis Watch: Rolex Sub Date Posts: 1,516	nice __________________ 16610 Submariner GMT Master II 16710 1675

24 January 2009, 02:41 AM	#2
TheVTCGuy Banned Join Date: Jul 2008 Real Name: Paul Location: San Diego Watch: 126619LB Posts: 21,540	Lach! That is so cool! Does it say anything about how to get a subscription? I WANT ONE! I really WANT THAT ONE! With the articles about the Daytona. Would you be willing to sell it? Money's no object, I'll just give you JJs credit card number ;)

24 January 2009, 03:10 AM	#4
TheVTCGuy Banned Join Date: Jul 2008 Real Name: Paul Location: San Diego Watch: 126619LB Posts: 21,540	Please do Lach, let us know on here what you find out or PM with me with info if you will, I'd really like to get that subscription.

24 January 2009, 03:32 AM	#7
rickyslam "TRF" Member Join Date: Feb 2008 Real Name: Ricky Location: City of Sin Watch: Hulk, DaytonaC, DJ Posts: 1,149	I think I have that magazine too!!

24 January 2009, 04:32 AM	#9
sbakar "TRF" Member Join Date: Mar 2008 Location: North Vancouver Posts: 650	How does one get it in Canada? SNB __________________ "There's something just SOOO tantalizing about bringing JJ's threads down with a few RADO jokes."

24 January 2009, 04:59 AM	#10
Jazz "TRF" Member Join Date: Feb 2008 Real Name: Raymond Location: London, UK Watch: Sub Date 116610LN Posts: 686	Received mine a little while ago. :) __________________ Rolex OP 116300 Datejust II - Random Rolex OP 116610LN Sub C - V series Rolex OP 116200 SS DateJust Z series - lost/stolen Rolex OP 16613 TT 'Bluesy' M series Rolex OP 16600 SS Sea-Dweller M series Rolex OP 116523 TT Cosmograph Daytona Z series Rolex OP 16610 SS Submariner Date Z series - lost/stolen Santos de Cartier TT 2004 silver dial (Limited Edition)

24 January 2009, 05:38 AM	#11
cmr "TRF" Member Join Date: Oct 2007 Real Name: marcus Location: us, oklahoma Posts: 1,646	i have never received anything from them. your ad probably hooked you up with that. __________________ cmr OA-Black dial SS Daytona, V-White dial SS Daytona, Z-GMT2C Wife, Z-Platinum Yacht Master, Black ceramic White dial SS Daytona,

24 January 2009, 08:37 AM	#13
Omega_Precision Banned Join Date: Dec 2008 Real Name: Henry Location: CA, US Watch: ing basketball Posts: 2,977	"a year in the making..." Oh boy! Can't believe Rolex is telling consumers this. I want that magazine as well where can I get it.

24 January 2009, 11:31 AM	#16
noone "TRF" Member Join Date: Jan 2009 Location: Perth, WA Posts: 7	I recently bought mine from Melbourne and just got my copy in the mail.

24 January 2009, 12:10 PM	#17
hflee55 "TRF" Member Join Date: Oct 2008 Real Name: Andy Location: Kuala Lumpur, MY Watch: Me Watching You!! Posts: 3,260	nice!

24 January 2009, 12:17 PM	#18
Gimbal "TRF" Member Join Date: Nov 2008 Location: Perth, WA Watch: SeaDweller Posts: 31	Hi Lach, I picked my Rolex at the Smales in Subi too about 3 weeks ago and just got the same magazine in the post. They mentioned it would be sent out when I picked up my watch, think it's quarterly?

24 January 2009, 05:38 PM	#21
jas55 "TRF" Member Join Date: Dec 2008 Real Name: Lach Location: Western Australia Posts: 759	I like it alot, but I would also love a Sea Dweller too! __________________ Explorer 2-Polar Omega Seamaster Quartz

24 January 2009, 05:58 PM	#22
greenfan "TRF" Member Join Date: Dec 2006 Real Name: George Location: Athens Greece Watch: GMT II 16710 Coke Posts: 1,046	When i changed my bezel at ROLEX HQ in London, I got one for free from them. Some issues were on the table for customers and visitors.... __________________ $C:\Documents and Settings\George.HOME\My Documents\My Pictures\Rolex$

24 January 2009, 10:38 PM	#24
sherwin "TRF" Member Join Date: Nov 2007 Location: Perth/Singapore Posts: 1,764	time to visit the AD and see if i can snag one from them __________________ Want to Buy:SS GMT black;116509 WG Daytona Metrorite

25 January 2009, 02:44 AM	#25
BER Member Join Date: Jan 2008 Location: FRANCE Watch: DAYTONA 116520 Posts: 120	This one is the French one from October 2008. N°13 also but different 1st page :

25 January 2009, 04:11 AM	#26
nylawbiz Member Join Date: May 2008 Real Name: Brian Location: New York Watch: too many Posts: 705	I picked one up at the NY RSC last month, when I brought my GMT IIC for regulation. They were laying around on the tables in the waiting area. I asked that gal behind the counter if I may have one, and she said, "of course." No water or snacks, just Lindt chocolates. I guess it requires a visit to a RSC to obtain a copy. I would be interested in knowing if there is a way for a customer to subscribe. I bet not though. My guess is they distribute them to AD's, and thats about it. Seems Rolex prefers staying away from end users, prefering to let the AD's deal with the riff-raff like us. Has anyone (i.e. end users) ever received any unsolicited marketing or other communication directly from Rolex? I never heard of anyone who has.

27 January 2009, 04:21 AM	#29
365drills Member Join Date: Oct 2008 Location: LONDON Posts: 50	Looks good

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