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Old 11 August 2023, 12:50 AM   #1
Werk782
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How rare is the OP36 turquoise dial

Just wondering how rare can this OP36 turquoise can be?

Although non-official statistic suggest huge production from Rolex, but how many might be put for this production line?
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Old 11 August 2023, 12:59 AM   #2
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OP line has many combinations of color and size. Therefore, finding one specific size/color combo is not all that common. Getting a 36mm turquoise OP is likely much less common than say a stainless Daytona.

That said, I don't believe the turquoise version is any less common than say, a green or pink dial. Rolex doesn't produce those numbers. The 36mm turquoise certainly seems to be in the highest demand of any OP combination, and with that, challenging to obtain at MSRP.

Last edited by espanol; 11 August 2023 at 01:08 AM.. Reason: Terrible writing :)
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Old 11 August 2023, 01:08 AM   #3
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OP line has many combinations of color and size. Therefore, finding one specific size/color combo is not all that common. Therefore, getting a 36mm turquoise OP is likely much less common than say a stainless Daytona.

That said, I don't believe the turquoise version is any less common than say, a green or pink dial. Rolex doesn't produce those numbers. However, the 36mm turquoise certainly seems to be in the highest demand of any OP combination, and with that, challenging to obtain at MSRP.

I have no hard proof but if my AD is to be believed then torquoise is produced in lower numbers than pink and green.
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Old 11 August 2023, 01:10 AM   #4
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I have no hard proof but if my AD is to be believed then torquoise is produced in lower numbers than pink and green.
Certainly could be. See no logical reason that would be the case, though. If anything, perhaps the celebration dial OP could be produced in lower numbers. But who knows?
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Old 11 August 2023, 02:03 AM   #5
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some friends suggesting this colour may be down to 1-2 per year per botique?? but I thought a bit too rare?
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Old 11 August 2023, 03:17 AM   #6
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I’d be surprised if my local AD even got one of those a year.
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Old 11 August 2023, 04:49 AM   #7
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Been waiting for this watch for a year and a half now. I got my Pepsi within 3 months of expressing interest, same with Snoopy 50th and have an extensive purchase history, including jewellery.
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Old 11 August 2023, 05:33 AM   #8
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some friends suggesting this colour may be down to 1-2 per year per botique?? but I thought a bit too rare?
That means they only produce 2000-4000 of these a year... which seems highly unlikely. It's a total guess, but 50,000 produced is more plausible.
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Old 11 August 2023, 07:23 AM   #9
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That means they only produce 2000-4000 of these a year... which seems highly unlikely. It's a total guess, but 50,000 produced is more plausible.
We can only speculate, but I doubt 50,000 is correct. Let’s say Rolex makes 1.2M watches per year. So you’re saying 4.2% of all Rolex watches produced are the turquoise OP in 36? With all the variations of DJs (ladies especially), types of sport models, PM pieces and even configurations of OPs (sizes and colors) I’d wager a very small fraction, certainly not 1/24, are of this specific model.

I’d think 2-4k total is closer than 50k.
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Old 11 August 2023, 01:34 PM   #10
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Not rare, just over priced


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Old 11 August 2023, 10:29 PM   #11
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We can only speculate, but I doubt 50,000 is correct. Let’s say Rolex makes 1.2M watches per year. So you’re saying 4.2% of all Rolex watches produced are the turquoise OP in 36? With all the variations of DJs (ladies especially), types of sport models, PM pieces and even configurations of OPs (sizes and colors) I’d wager a very small fraction, certainly not 1/24, are of this specific model.

I’d think 2-4k total is closer than 50k.
We don't even know how many watches Rolex produces. What we do know is that Rolex is a business, and businesses like to capitalize and make money. They possess the data to understand that certain variants and colors are in higher demand. Therefore, we can accurately assume that Rolex is not producing every model and specification in equal amounts.
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Old 11 August 2023, 10:49 PM   #12
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Just wondering how rare can this OP36 turquoise can be?

Although non-official statistic suggest huge production from Rolex, but how many might be put for this production line?
No Rolex watch is rare some made in smaller numbers yes but rare no.
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Old 11 August 2023, 10:53 PM   #13
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Originally Posted by omar-rye View Post
We don't even know how many watches Rolex produces. What we do know is that Rolex is a business, and businesses like to capitalize and make money. They possess the data to understand that certain variants and colors are in higher demand. Therefore, we can accurately assume that Rolex is not producing every model and specification in equal amounts.
Good point. Perhaps I oversimplified things above.
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Old 11 August 2023, 11:13 PM   #14
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some friends suggesting this colour may be down to 1-2 per year per botique?? but I thought a bit too rare?
And why would you think this? Based on what?
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Old 12 August 2023, 12:45 AM   #15
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Just wondering how rare can this OP36 turquoise can be?

Although non-official statistic suggest huge production from Rolex, but how many might be put for this production line?
Personally I wouldn’t characterize this model as rare. Though despite what some would like you to believe, some Rolex models are in fact rare (seldom occurring, found in small numbers, not found in large numbers, etc).
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Old 12 August 2023, 01:48 AM   #16
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We don't even know how many watches Rolex produces. What we do know is that Rolex is a business, and businesses like to capitalize and make money. They possess the data to understand that certain variants and colors are in higher demand. Therefore, we can accurately assume that Rolex is not producing every model and specification in equal amounts.
Aren’t all watches sold to the AD, and then basically sold immediately? How would rolex determine which models are in greater demand? Obviously, market price is a good indication, but aside from that?

It’s not like the old days where a bunch of models would sit around for a while.
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Old 12 August 2023, 06:49 AM   #17
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Aren’t all watches sold to the AD, and then basically sold immediately? How would rolex determine which models are in greater demand? Obviously, market price is a good indication, but aside from that?

It’s not like the old days where a bunch of models would sit around for a while.
It's easy to tell by the number of inquiries customers make for any specific model. If everyone is asking for a Touquoise OP then the sales associates can tell. They must be hounded constantly about certain models. Just like how they could tell the white SS daytona was more popular than the black.
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Old 12 August 2023, 07:05 AM   #18
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OP’s 36 and 41 are coming in very low quantities right now, I was looking for a black one in 36mm, lady said not even one this year so far…I went grey.


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Old 12 August 2023, 07:34 AM   #19
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It's easy to tell by the number of inquiries customers make for any specific model. If everyone is asking for a Touquoise OP then the sales associates can tell. They must be hounded constantly about certain models. Just like how they could tell the white SS daytona was more popular than the black.
So the sales associate at a local AD is calling Rolex corporate to report on the number of inquires
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Old 12 August 2023, 07:42 AM   #20
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Got mine OP 36 with turquoise dial in may this year.
Waited 10 months.
I purchased before at this AD, GMT 126710 blro
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Old 12 August 2023, 09:36 AM   #21
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How is it overpriced?
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Old 12 August 2023, 10:21 AM   #22
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So the sales associate at a local AD is calling Rolex corporate to report on the number of inquires
No, one example of how Rolex collects data is through the registration of warranty cards
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Old 12 August 2023, 10:33 AM   #23
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So the sales associate at a local AD is calling Rolex corporate to report on the number of inquires
They used to directly submit orders to Rolex a few years ago. So yes.

Also, I'm sure Rolex corporate monitors that chat online thorugh forums and articles to keep on top of the hype. Identifying the hype peices are pretty obvious. I don't work at a Rolex AD but I can sure tell you which pieces are harder to get and which aren't.
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Old 12 August 2023, 12:03 PM   #24
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No, one example of how Rolex collects data is through the registration of warranty cards
Yes, but these days everything is sold rather quickly. So the warranty registration wouldn’t really tell Rolex much.

I’m of the opinion that Rolex simply makes a decision on the numbers they will produce of a model for a specific year. I don’t think Rolex makes production decisions based purely on market demand. Otherwise Daytonas would be everywhere.
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Old 12 August 2023, 12:51 PM   #25
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Got mine OP 36 with turquoise dial in may this year.
Waited 10 months.
I purchased before at this AD, GMT 126710 blro

Congrats!! 10month wait not too bad....
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Old 12 August 2023, 02:41 PM   #26
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Yes, but these days everything is sold rather quickly. So the warranty registration wouldn’t really tell Rolex much.

I’m of the opinion that Rolex simply makes a decision on the numbers they will produce of a model for a specific year. I don’t think Rolex makes production decisions based purely on market demand. Otherwise Daytonas would be everywhere.
Rolex and the people who run it are among the savviest of business minds. They don’t make decisions out of thin air, as you suggest. The fact that they haven’t saturated the market with Daytonas, which they definitely can, is a testament to their shrewdness.
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Old 13 August 2023, 04:25 AM   #27
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Been waiting for this watch for a year and a half now. I got my Pepsi within 3 months of expressing interest, same with Snoopy 50th and have an extensive purchase history, including jewellery.
Did they ask you to buy more or just wait will be fine?... haha,, how do they like to play now?
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Old 14 August 2023, 09:38 PM   #28
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Rolex and the people who run it are among the savviest of business minds. They don’t make decisions out of thin air, as you suggest. The fact that they haven’t saturated the market with Daytonas, which they definitely can, is a testament to their shrewdness.
When did I suggest that they make a decision out of thin air? I said they decide how many of a particular model to produce in advance of a given production run. I never said that decision was arbitrary.

You claim Rolex gauges desirability by seeing how long it takes for a warranty card to be activated. This is absurd for several reasons: 1. Most stock is sold right away these days. 2. A certain number of peices have to be held as display models. 3. ADs often hold more desirable models to bundle sales.
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