Panerai 10 years from now

[Mantooth]

I believe they are more sought after, as well.

Panerai produces exponentially less pieces per year compared to Rolex.

My "J" Series 112 is 20xx/2500

My "V" Series GMTII-C is 503xxx/800,000(?)

HUGE difference in production numbers.

[TheDude]

Originally Posted by Mantooth

I believe they are more sought after, as well.

Panerai produces exponentially less pieces per year compared to Rolex.

My "J" Series 112 is 20xx/2500

My "V" Series GMTII-C is 503xxx/800,000(?)

HUGE difference in production numbers.

I'd say there is exponentially less awareness of the brand outside of watch people.

Perfect example, I was at a BBQ yesterday talking with two friends of mine. They commented on my 359 and asked what kind of a watch it was. They had zero knowledge of Panerai, and they're savvy, aware, affluent people.


Find me two people anywhere who haven't heard of Rolex.

[esm]

Originally Posted by TheDude

I'd say there is exponentially less awareness of the brand outside of watch people.

Perfect example, I was at a BBQ yesterday talking with two friends of mine. They commented on my 359 and asked what kind of a watch it was. They had zero knowledge of Panerai, and they're savvy, aware, affluent people.


Find me two people anywhere who haven't heard of Rolex.

understand where you are coming from and agree with it

same can be said for.... Breguet (is that some kind of bread?), A. Lange and Sohne (A-what?), Vacheron Constantin (what kind of whiskey is that?) and/or Ulysse Nardin (some kind of medicine?) right...?

[mike]

Originally Posted by esm

understand where you are coming from and agree with it

same can be said for.... Breguet (is that some kind of bread?), A. Lange and Sohne (A-what?), Vacheron Constantin (what kind of whiskey is that?) and/or Ulysse Nardin (some kind of medicine?) right...?

[Wisconsin Proud]

One thing to remember is that Panerai has strict controls over ADs placing any advertising on a local level.

This means no billboards or newspaper print ads to attract potential customers. Everything is national print ads or word of mouth on the street or through forums.

As a matter of fact, I visited a store that sells Panerai and I had no idea they were an AD for a few years prior.

Imagine not being able to advertise your product to a local audience. Now, compare that to Rolex that practically requires the same store to have several highway billboards. This is a huge sales advantage.

[BigMac53]

Originally Posted by esm

understand where you are coming from and agree with it

same can be said for.... Breguet (is that some kind of bread?), A. Lange and Sohne (A-what?), Vacheron Constantin (what kind of whiskey is that?) and/or Ulysse Nardin (some kind of medicine?) right...?

I gotta say, this is probably the best post I've seen during my short time here

Very funny, but also very true!

Sorry to kinda hi-jack the thread but I came in late and really felt the need to comment on this!

[Welshwatchman]

Originally Posted by Mantooth

I believe they are more sought after, as well.

Panerai produces exponentially less pieces per year compared to Rolex.

My "J" Series 112 is 20xx/2500

My "V" Series GMTII-C is 503xxx/800,000(?)

HUGE difference in production numbers.

Your point is valid though your estimate on production numbers of the 116710 is wildly wrong. It would be closer to 60,000 and counting.